Grady's Cold Brew Reinvents Coffee Packaging With an Eco Option
Jana Pijak — October 6, 2015 — Marketing
References: gradyscoldbrew
Grady's cold brew pods are a non-traditional and eco-friendly packaging solution that is inspired by tea. Resembling traditional teabags, the brand's "bean bags" replace pods that can be harmful to the environment with paper coffee sacks.
These cold brew pods are individually wrapped and can be recycled after use. The packages are ideal for those who are looking to make cold brew beverages on the go and are sustainable to boot.
Rather than opting for a coffee pod that doesn't offer sustainability, users can make a choice that is more environmentally responsible. In addition to being compatible with a cold press machine, these cold brew sacks can also be used to fill eco coffee pod shells -- making them a perfect fit with pod-based brewing machines like Keurig's recently released KOLD model.
These cold brew pods are individually wrapped and can be recycled after use. The packages are ideal for those who are looking to make cold brew beverages on the go and are sustainable to boot.
Rather than opting for a coffee pod that doesn't offer sustainability, users can make a choice that is more environmentally responsible. In addition to being compatible with a cold press machine, these cold brew sacks can also be used to fill eco coffee pod shells -- making them a perfect fit with pod-based brewing machines like Keurig's recently released KOLD model.
Trend Themes
1. Eco-friendly Packaging Solutions - Grady's cold brew pods offer a non-traditional and environmentally conscious packaging solution.
2. Tea-inspired Products - Grady's cold brew pods draw inspiration from traditional tea bags for a unique take on coffee packaging.
3. Sustainable On-the-go Beverages - Grady's cold brew pods offer a sustainable option for those who want to make cold brew beverages on the go.
Industry Implications
1. Coffee and Tea Industry - Grady's cold brew pods offer a unique product for the coffee and tea industry that emphasizes sustainability.
2. Packaging Industry - Grady's cold brew pods offer an innovative approach to eco-friendly packaging that could disrupt traditional packaging practices.
3. Home Brewing Industry - Grady's cold brew pods could offer opportunities for innovation in the home brewing industry through eco-friendly and convenient packaging options.
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