Coconut Cult Yogurts are Showing Off a New Flavor and Branding
Michael Hemsworth — March 22, 2024 — Lifestyle
References: thecoconutcult & preparedfoods
Coconut Cult yogurts are introducing a new flavor alongside an updated brand identity to help further capture the attention of plant-based or plant-curious consumers.
The brand is introducing the new Orange Dreamsicle flavor to its core range, which is expected to be right at home with the Chocolate Mousse, Harvest Strawberry and Original varieties. The vegan-friendly yogurt is formulated with a blend of 16 human-strain probiotics to ensure they're as bioavailable as possible. The yogurts are thus rated to support good overall gut health, enhance digestion and boost immunity. The recipe is also free from soy and gluten with no refined sugars in the mix.
The new branding for Coconut Cult yogurts gives the brand an even more eye-catching profile on store shelves, which includes highly detailed artwork.
The brand is introducing the new Orange Dreamsicle flavor to its core range, which is expected to be right at home with the Chocolate Mousse, Harvest Strawberry and Original varieties. The vegan-friendly yogurt is formulated with a blend of 16 human-strain probiotics to ensure they're as bioavailable as possible. The yogurts are thus rated to support good overall gut health, enhance digestion and boost immunity. The recipe is also free from soy and gluten with no refined sugars in the mix.
The new branding for Coconut Cult yogurts gives the brand an even more eye-catching profile on store shelves, which includes highly detailed artwork.
Trend Themes
1. Plant-based Probiotic Innovations - Exploring new flavors and branding to attract plant-based and plant-curious consumers.
2. Gut Health Enhancement Formulations - Utilizing human-strain probiotics for bioavailability and overall gut health benefits.
3. Artistic Brand Enhancements - Implementing detailed artwork for more eye-catching packaging and shelf presence.
Industry Implications
1. Dairy-free Alternatives - Innovating dairy-free products with probiotics for a health-conscious market.
2. Nutritional Supplements - Developing formulations with human-strain probiotics for enhanced gut health.
3. Packaging & Design - Exploring artistic branding and packaging strategies for increased consumer engagement.
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