iRi's Newest Collection Was Inspired by the Clouds
Ellen Smith — December 4, 2017 — Fashion
'iRi,' the New York-based footwear company known for its unconventional silhouettes is taking its offbeat foot wear to new heights with the release of its cloud-inspired shoe collection.
The range features a soft color palette, with hues of gentle pinks and beige. While the colors are subtle, the silhouettes and materials used are far from it, offering the consumer a unique shoe that stands out from the rest. The line uses a combination of soft materials, geometric pasterns and a wavy heel and mid-sole detailing. The line is comprised of sneakers, heels and a sneaker-heel hybrid shoe that drew inspiration from “taking off and flying through the clouds.”
Through the shoes, the brand hopes to elicit feelings of calmness that can be found inbetween take off, and arriving at one's destination.
The range features a soft color palette, with hues of gentle pinks and beige. While the colors are subtle, the silhouettes and materials used are far from it, offering the consumer a unique shoe that stands out from the rest. The line uses a combination of soft materials, geometric pasterns and a wavy heel and mid-sole detailing. The line is comprised of sneakers, heels and a sneaker-heel hybrid shoe that drew inspiration from “taking off and flying through the clouds.”
Through the shoes, the brand hopes to elicit feelings of calmness that can be found inbetween take off, and arriving at one's destination.
Trend Themes
1. Cloud-inspired Fashion - The trend of cloud-inspired fashion, particularly in footwear, offers opportunities for incorporating soft materials, pasterns, and unconventional silhouettes.
2. Subtle Color Palettes - Subtle and gentle pinks and beige color palettes provide a unique approach to footwear design and are starting to become a popular trend.
3. Geometric Patterns - The use of geometric patterns in shoe design has the potential to disrupt traditional shoe design and offers unique and eye-catching styles.
Industry Implications
1. Fashion - The fashion industry has the opportunity to adopt the trend of cloud-inspired footwear designs, offering consumers a unique shoe and potentially disrupting traditional footwear design.
2. Footwear - The footwear industry has the opportunity to incorporate the trend of cloud-inspired shoe designs into their collections, potentially disrupting traditional shoe design and offering unique styles to attract consumers.
3. Textile - The use of soft materials and pasterns in shoe design provides opportunities for the textile industry to supply a variety of materials to footwear manufacturers, potentially increasing demand for new and innovative textiles.
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