The Oroeco App and Climate Change Game Gets You to Reduce Your Carbon Footprint
Alyson Wyers — May 9, 2015 — Eco
References: itunes.apple & fastcoexist
If you need incentive to reduce your carbon footprint, this climate change game is one way to go. Although people will generally agree saving the earth is a good thing, most don't want to actually put in the work to change or alter their daily habits. To address this, Oroeco recently launched an app that gamifies environmentally friendly acts. App founder Ian Monroe explains "public engagement is the biggest missing piece in solving our climate change puzzle."
Even though an eco crisis might seem overwhelming to tackle, individual action is the key to progress with this issue. Available for free, the iOS app calculates your personal carbon footprint and contextualizes the information based on a local average. From there the climate change game offers offsetting acts you can take, save money and earn badges.
Even though an eco crisis might seem overwhelming to tackle, individual action is the key to progress with this issue. Available for free, the iOS app calculates your personal carbon footprint and contextualizes the information based on a local average. From there the climate change game offers offsetting acts you can take, save money and earn badges.
Trend Themes
1. Climate Change Gamification - Using gamified experiences to incentivize individuals to reduce their carbon footprint and take environmentally friendly actions.
2. Personalized Carbon Footprint Calculators - Developing apps or tools that calculate an individual's carbon footprint and provide context and suggestions for reducing it.
3. Socially Engaging Sustainability Apps - Creating apps that foster public engagement and allow users to track and share their sustainability efforts.
Industry Implications
1. Mobile App Development - Opportunities for app developers to create innovative mobile applications that gamify environmental actions and promote sustainable lifestyles.
2. Environmental Consulting - Utilizing personalized carbon footprint calculators and gamified experiences to offer consulting services that help individuals and organizations reduce their impact on climate change.
3. Social Media Platforms - Integrating features and functionality that allow users to track their sustainability efforts, share achievements, and engage in environmental challenges within existing social media platforms.
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