Brian Foo's Climate Change Coloring Book Highlights the Environment
Joey Haar — April 21, 2017 — Social Good
References: theverge & kickstarter
Not all coloring books feature Disney or Loony Toons characters — with the rise of the adult coloring book fad, products like the Climate Change Coloring Book by Brian Foo feel just as appropriate as any other soothing craft item. The book offers black and white illustrations of various climate-related statistics and images, encouraging those drawing in the book to color in the facts and thus more immediately experience the gravity of the situation.
There are many different coloring activities in the Climate Change Coloring Book, but all of them explore climate data and research. The book's Kickstarter page claims it "is not political, but a celebration of information, learning, and research," and indeed all of the illustration activities in it are backed up with citations from various scientific research papers.
There are many different coloring activities in the Climate Change Coloring Book, but all of them explore climate data and research. The book's Kickstarter page claims it "is not political, but a celebration of information, learning, and research," and indeed all of the illustration activities in it are backed up with citations from various scientific research papers.
Trend Themes
1. Climate Change Coloring Books - Disruptive Innovation Opportunity: Create interactive coloring books that educate and raise awareness about pressing environmental issues.
2. Adult Coloring Book Fad - Disruptive Innovation Opportunity: Develop unique adult coloring books that cater to niche interests and provide a therapeutic and educational experience.
3. Incorporating Scientific Research in Coloring Books - Disruptive Innovation Opportunity: Integrate scientific information and data into coloring books to promote learning and a deeper understanding of various subjects.
Industry Implications
1. Publishing - Disruptive Innovation Opportunity: Explore new formats and content for coloring books that cater to different age groups and interests, enhancing their educational value.
2. Education - Disruptive Innovation Opportunity: Utilize coloring books as a tool to engage students in scientific and environmental studies, promoting hands-on learning and creativity.
3. Eco-friendly Products - Disruptive Innovation Opportunity: Create environmentally-conscious coloring books using sustainable materials and printing processes, aligning with the growing demand for eco-friendly products.
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