The Balmology Cleansing Balm Shows Off Its Natural Ingredients
Alyson Wyers — June 5, 2015 — Fashion
References: balmology
This 100% natural cleansing balm is aromatic, but does not contain anything synthetic, including fragrance. From Balmology, the Neroli and Sweet Basil Cleansing Balm has a luxurious feel and is rich in nutrients. It is also designed to remove makeup and melt away dirt for smooth and balanced skin.
The skin care product comes in an apothecary-themed jar that shows off its yellow hue. This comes from natural contents such as apricot kernel oil, beeswax, orange blossom-extracted Neroli and mandarin essential oil. Other ingredients include sweet basil, 100% pure Vitamin E (Tocopherol), avocado oil, castor oil and jojoba oil.
This balm is just the first step in the Balmology skin care regimen. They also carry nourishing products like the Neroli and Frankincense Beauty Balm and a comforting calendula and chamomile balm.
The skin care product comes in an apothecary-themed jar that shows off its yellow hue. This comes from natural contents such as apricot kernel oil, beeswax, orange blossom-extracted Neroli and mandarin essential oil. Other ingredients include sweet basil, 100% pure Vitamin E (Tocopherol), avocado oil, castor oil and jojoba oil.
This balm is just the first step in the Balmology skin care regimen. They also carry nourishing products like the Neroli and Frankincense Beauty Balm and a comforting calendula and chamomile balm.
Trend Themes
1. Natural Beauty Products - The increased demand for 100% natural and synthetic-free personal care items present an opportunity for cosmetic companies to innovate with plant-based formulas and minimalistic packaging.
2. Multi-step Skincare Regimens - Consumers interest in having a more holistic skincare routine presents a chance for companies to develop a line of products that cater to customers' needs requiring several product steps for their self-care regimen instead of one.
3. Aromatherapy Skincare - There is a growing interest among consumers for skincare products that not only treat skin issues but also evoke therapeutic benefits via aromatherapy.
Industry Implications
1. Beauty and Personal Care - There is an opportunity for beauty care companies to innovate the skincare industry by formulating plant-based skincare solutions with natural ingredients, vegan-friendly, cruelty-free packaging, and multi-step regimens that offer a more holistic approach to skincare.
2. Aromatherapy Wellness - The growing interest in aromatherapy presents a chance for companies to innovate the wellness industry by developing scents that cater to different emotional effects and mental states for relaxation, improved health, and overall well-being.
3. Luxury Personal Care - Luxury brands have an opportunity for innovation in the personal care sector by formulating high-end skincare products infused with rare and exotic ingredients that cater to upscale customers who are willing to pay a premium price for effective results and eco-conscious packaging materials.
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