CITIZEN and Nissan Are Set to Launch Z-Car-Inspired Timepieces
Niko Pajkovic — January 26, 2022 — Autos
References: citizenwatch & hypebeast
Luxury watch brand CITIZEN has teased its first collaboration with Japanese car manufacturer Nissan, unveiling two new limited edition timepieces inspired by the automaker's Z-cars. In particular, the new watches pay tribute to Nissan Z's first-ever 1969 model, the Fairlady Z, which featured a 2.0L SOHC L20A straight-six engine.
The new timepieces, dubbed the AT8185-89E and AT8185-97E, will come equipped with CITIZEN’s solar-powered Eco-Drive Radio-Controlled technology. Because of this, the watches will not need an internal battery and will instead be powered through a built-in solar cell.
Fans of the iconic Fairlady Z will be pleased with the nuance and detailing found on the new watches, which are now available for presale on CITIZEN's website. According to CITIZEN, the watches will receive an in-store launch this March at the brand's flagship locations in New York City.
Image Credit: CITIZEN
The new timepieces, dubbed the AT8185-89E and AT8185-97E, will come equipped with CITIZEN’s solar-powered Eco-Drive Radio-Controlled technology. Because of this, the watches will not need an internal battery and will instead be powered through a built-in solar cell.
Fans of the iconic Fairlady Z will be pleased with the nuance and detailing found on the new watches, which are now available for presale on CITIZEN's website. According to CITIZEN, the watches will receive an in-store launch this March at the brand's flagship locations in New York City.
Image Credit: CITIZEN
Trend Themes
1. Vintage Car-themed Watches - Luxury watch brand CITIZEN is collaborating with Japanese car manufacturer Nissan to launch limited edition timepieces inspired by Z-cars, offering opportunities for disruptively innovating automotive and fashion accessories industries.
2. Solar-powered Watches - CITIZEN’s new solar-powered Eco-Drive Radio-Controlled technology presents opportunities for disruptive innovation in the fashion and jewelry industries.
3. Limited-edition Watches - The launch of limited-edition timepieces inspired by iconic cars, such as the Z-car, offers opportunities for disruptive innovation in the fashion and automotive industries.
Industry Implications
1. Luxury Watches - CITIZEN’s collaboration with Nissan offers opportunities for disruptively innovating the luxury watch industry.
2. Automotive - The launch of limited-edition watches inspired by iconic cars, such as the Z-car, presents opportunities for disruptively innovating the automotive industry.
3. Fashion Accessories - The launch of luxury, vintage car-themed watches offers opportunities for disruptively innovating the fashion accessories industry.
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