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French Recipe-Inspired Cereals

Clean the Sky - Positive Eco Trends & Breakthroughs

The Kashi Cinnamon French Toast Cereal is Infused with Maple Syrup

— February 21, 2018 — Lifestyle
The Kashi Cinnamon French Toast Cereal has been unveiled by the Kellogg-owned brand as a new breakfast food that will satisfy consumers looking for a sweet yet satisfying way to start the day.

Inspired by the French breakfast brioche bostock, the cereal is made with crispy corn puffs, real maple syrup and cinnamon to create a flavor that is artisan in nature. The cereal contains 14 grams of whole grains, five grams of fiber and six grams of sugar, which makes it suitable as an alternative to sugary cereals on the market that are often made with artificial flavors.

The Kashi Cinnamon French Toast Cereal is part of the Certified Transitional program that focuses on sourcing ingredients from farmland in the US that is transitioning to organic.


Image Credit: FoodBev Media
Trend Themes
1. Certified Transitional Program - The Certified Transitional program offers opportunities for brands to source ingredients from farmland transitioning to organic, providing a niche market for environmentally-conscious consumers.
2. Artisan-inspired Flavors - Creating cereals with artisan-inspired flavors, such as the Kashi Cinnamon French Toast Cereal, taps into consumer preferences for unique and gourmet breakfast options.
3. Healthier Breakfast Alternatives - Providing healthier alternatives to sugary cereals, like the Kashi Cinnamon French Toast Cereal with whole grains and low sugar content, presents opportunities to cater to health-conscious consumers.
Industry Implications
1. Organic Food - The Certified Transitional program aligns with the organic food industry, giving brands the chance to tap into the growing demand for sustainable and natural products.
2. Gourmet Food - Developing cereals with artisan-inspired flavors falls within the gourmet food industry, opening up avenues for brands to cater to consumers seeking upscale breakfast options.
3. Health Food - The trend of offering healthier breakfast alternatives, like the Kashi Cinnamon French Toast Cereal, fits into the health food industry that is driven by consumer demand for nutritious options.
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