Chrome Industries Messenger Bags are Built for the Concrete Jungle
Kristina Marković — January 28, 2014 — Lifestyle
References: chromeindustries & vimeo
Chrome Industries Messenger bags are strapped with the iconic seatbelt buckle strap and provide a resourceful, durable, everyday carrying solution. Chrome messenger bags are made for the city. The company was first favored by professional working bike messengers around the world, and is now a lead bag and apparel provider to extreme sports athletes, urban commuters and freestyle riders. Chrome Industries Messenger bags differ in design; the stabilizing straps and dual wall construction with five bar webbing is incomparable to anything on the market today.
The brand claims it’s not about fashion -- it’s about durability and utility for the nature of the city. The gear is built from military grade materials and bike specific features. The goal is to protect people and their belongings without looking like they came from a mountain excursion. The most unique messenger bag is the ‘Sherman’ bag, which allows individuals to transport wheel-sets and boxes inside the foldable strappy bag. Chrome Industries packs in all the tools needed for life in the big city!
The brand claims it’s not about fashion -- it’s about durability and utility for the nature of the city. The gear is built from military grade materials and bike specific features. The goal is to protect people and their belongings without looking like they came from a mountain excursion. The most unique messenger bag is the ‘Sherman’ bag, which allows individuals to transport wheel-sets and boxes inside the foldable strappy bag. Chrome Industries packs in all the tools needed for life in the big city!
Trend Themes
1. Seatbelt-buckled Bags - The use of seatbelt buckles in bags provides an innovative closure system that enhances durability.
2. Extreme Sports Gear - The use of military-grade materials and specialized features in Chrome Industries messenger bags make them ideal for the extreme sports market.
3. Foldable Bags - The foldable design of the Sherman bag presents an opportunity for disruptive innovation in the luggage industry.
Industry Implications
1. Luggage - Incorporating seatbelt buckles and military-grade materials in luggage can improve durability and functionality in city environments.
2. Sports Apparel - The extreme sports market presents an opportunity for growth in the apparel industry with specialized gear like Chrome Industries messenger bags.
3. Bicycle Delivery - Specialized messenger bags featured by Chrome Industries can be utilized in the bicycle delivery industry to improve efficiency and safety.
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