Ideas
Explore the world's #1 largest database of ideas and innovations, with 481,101 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,703 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 103,703 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 481,101 cutting edge ideas.

Luxury Fashion-Branded Whiskeys

Clean the Sky - Positive Eco Trends & Breakthroughs

Chivas and Balmain Join Forces to Launch Exclusive Scotch Whiskey

— October 28, 2021 — Lifestyle
Scotch whiskey maker Chivas Regal has teamed up with French luxury fashion label Balmain to drop the limited edition Balmain x Chivas XV collection. The new collection will consist of two exclusive bottle designs that were developed by Olivier Rousteing, the Creative Director of Balmain.

"Just like Balmain, Chivas has always adhered to the highest standards with neither house being afraid to push boundaries and break with outdated conventions," said Rousteing in a recent press release. As a result, both bottles offer innovative designs and bold new whiskey tastes.

The Balmain x Chivas XV collection is set to be released on November 5. As part of the launch, the two brands invite fans to join the Balmain Army through a unique series of digital activations.

Image Credit: Chivas
Trend Themes
1. Luxury Fashion-branded Spirits - There is an opportunity for luxury fashion brands to partner with spirits brands to launch exclusive collections with innovative designs and tastes.
2. Celebrity/designer Spirits Collections - There is an opportunity for celebrities and designers to develop their own spirits collections with upscale packaging and unique flavors.
3. Digital Activations for Spirits Launches - There is an opportunity for spirits brands to create unique digital activations for product launches that engage fans and build loyalty.
Industry Implications
1. Spirits - Spirits brands can partner with luxury fashion brands or celebrities/designers to launch exclusive collections with upscale packaging and unique flavors.
2. Luxury Fashion - Luxury fashion brands can partner with spirits brands to expand their portfolios and offer fans a new experience with innovative designs and tastes.
3. Digital Marketing - Digital marketing agencies can help spirits brands create unique digital activations for product launches that engage fans and build loyalty.
0.9
Score
Popularity
Activity
Freshness