Tibi Spring 2009
References: style & myitthings
China was a heavy influence on designers this year, including Tibi whose Spring 2009 collection featured fashions that could be best described as Asian fusion.
That’s not surprising considering the label’s creator, Amy Smilovic, began her business in Hong Kong. Perhaps the media attention that was on China due to the Beijing Olympics also aided as inspiration, but there were hints of other cultural influences as well, including accents like the Japanese Obi. Seemingly randomly, golden gladiator sandals and harem pants were also thrown in.
The elements that were particularly reminiscent of China included tassels, the pieces in the lucky color red, and the high-colored gowns cut in traditional Chinese shapes.
That’s not surprising considering the label’s creator, Amy Smilovic, began her business in Hong Kong. Perhaps the media attention that was on China due to the Beijing Olympics also aided as inspiration, but there were hints of other cultural influences as well, including accents like the Japanese Obi. Seemingly randomly, golden gladiator sandals and harem pants were also thrown in.
The elements that were particularly reminiscent of China included tassels, the pieces in the lucky color red, and the high-colored gowns cut in traditional Chinese shapes.
Trend Themes
1. Asian Fusion Fashion - Disruptive innovation opportunity: Designers can create unique fashion pieces by combining elements from different Asian cultures.
2. Cultural Influenced Accents - Disruptive innovation opportunity: Fashion brands can incorporate accents from various cultural influences, such as the Japanese Obi, to create unique and eye-catching designs.
3. Traditional Chinese Shapes - Disruptive innovation opportunity: Designers can explore traditional Chinese shapes and cuts to create modern and sophisticated fashion garments.
Industry Implications
1. Fashion Design - Disruptive innovation opportunity: Fashion designers can leverage the heavy influence of Ancient Chinese fashion in their designs to stand out in the industry.
2. Retail - Disruptive innovation opportunity: Retailers can capitalize on the trend of fashion inspired by Ancient China by curating specialized collections and attracting niche markets.
3. Textile Manufacturing - Disruptive innovation opportunity: Textile manufacturers can explore creating fabrics and materials that draw inspiration from Ancient Chinese fashion to cater to designers seeking unique materials.
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