Chiavalon First's Packaging is Both Playful and Sophisticated
Mishal Omar — February 15, 2017 — Lifestyle
References: bruketa-zinic & thedieline
Chiavalon First is a freshly pressed olive oil that is offered in limited quantities due to its high quality and luxurious flavors.
The olive oil is from the brand 'ollo nuovo,' which is "the first extra virgin olive oil to be released each year, freshly pressed from hand-picked olives in the first few days of the harvest and available only for a short time." As a result, the olive oil has more depth of flavor, is more luxurious and has the "raw energy of youth" in its formulation. The branding of the limited Chiavalon First bottles feature opaque black glass and simple brown labeling with cut-outs of the bottle's name in a playful font.
The limited-edition oil is focused on both simplicity and luxury, appealing to consumers with its high-quality formulation.
The olive oil is from the brand 'ollo nuovo,' which is "the first extra virgin olive oil to be released each year, freshly pressed from hand-picked olives in the first few days of the harvest and available only for a short time." As a result, the olive oil has more depth of flavor, is more luxurious and has the "raw energy of youth" in its formulation. The branding of the limited Chiavalon First bottles feature opaque black glass and simple brown labeling with cut-outs of the bottle's name in a playful font.
The limited-edition oil is focused on both simplicity and luxury, appealing to consumers with its high-quality formulation.
Trend Themes
1. Fresh-pressed Oil - Opportunity for brands to offer limited-edition, high-quality oils with unique flavors and luxurious packaging.
2. Limited Quantities - Creating exclusivity and scarcity by offering products in limited quantities to attract consumer interest.
3. Simplicity and Luxury - Combining minimalistic design with high-quality ingredients to create a premium consumer experience.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage companies to create and market limited-edition oils with unique flavors and packaging.
2. Packaging and Design - Creating innovative packaging designs that appeal to consumers seeking a luxurious and high-quality product.
3. Gourmet Retail - Catering to the demand for exclusive and high-end food products by offering limited-edition oils with premium packaging.
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