This Official Midwestern Cheese Festival is Called 'Cheesetopia'
References: wisconsincheeseoriginals & lostateminor
Inspired by the rising consumer demand for cheese and gourmet dairy products, Chicago decided to create an official cheese festival titled 'Cheesetopia.' This surreal event is set to feature a variety of gourmet cheeses, snacks and wines honoring the Midwest’s artisan and farmstead products.
Those who attend the event can expect to "personally meet, greet, sample and purchase cheese from 50 of the best artisan cheesemakers and food producers around the Great Lakes Region."
The official cheese festival will take place at Chicago's Skyline Loft at Bridgeport Arts Center on Sunday, April 10, 2016. This historical location pays tribute to the city, while providing guests with a dazzling skyline view as they consume as much cheese and wine as they can.
Those who attend the event can expect to "personally meet, greet, sample and purchase cheese from 50 of the best artisan cheesemakers and food producers around the Great Lakes Region."
The official cheese festival will take place at Chicago's Skyline Loft at Bridgeport Arts Center on Sunday, April 10, 2016. This historical location pays tribute to the city, while providing guests with a dazzling skyline view as they consume as much cheese and wine as they can.
Trend Themes
1. Artisan Cheese Festivals - The rise of consumer demand for gourmet dairy products presents an opportunity for the creation of more cheese festivals celebrating artisanal and farmstead cheese.
2. Wine and Cheese Pairing Events - As cheese becomes more popular among consumers, wine and cheese pairing events could be a new trend in the food and beverage industry.
3. Hyper-local Cheese Products - With a festival that honors artisan cheese from the Midwest, there may be a shift towards hyper-local cheese products that highlight specific regions or areas within a country.
Industry Implications
1. Food and Beverage Industry - As the demand for gourmet dairy products, cheese, and wine continue to rise, there is a potential for businesses to enter the market and create similar festivals and events.
2. Hospitality Industry - Hotels or resorts may consider hosting cheese and wine festivals, or including cheese tastings and pairings at their restaurants to cater to the rising demand for gourmet products.
3. Small Scale Artisan Cheese Producers - Increased demand for artisanal cheese presents an opportunity for small-scale producers to enter the market and showcase their unique, hyper-local cheese at festivals and events.
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