Cheddar's Scratch Kitchen is Offering a Croissant-Themed Gift Bundle
Katherine Pendrill — November 12, 2019 — Marketing
This fall, Cheddar's Scratch Kitchen is giving customers a new way to enjoy its signature Honey Butter Croissants.
Cheddar's Scratch Kitchen has begun welcoming its guests with a free order of Honey Butter Croissants. To show its love for the flaky pastries, the chain is also offering a free croissant-themed gift bundle with the purchase of each $30 gift card. The bundle is specifically designed for expecting parents or those with brand new babies. The bundle includes items for both baby and mama alike, including a croissant-shaped body pillow, a onesie that reads "Sweet as honey butter croissants,' and a blanket decorated with cartoon croissants.
To make the promotion extra sweet, Cheddar's Scratch Kitchen will be dropping off free meals and its croissant-themed gift bundles to new families at hospitals and birthing centers during the week of November 18.
Image Credit: Cheddar's Scratch Kitchen.
Cheddar's Scratch Kitchen has begun welcoming its guests with a free order of Honey Butter Croissants. To show its love for the flaky pastries, the chain is also offering a free croissant-themed gift bundle with the purchase of each $30 gift card. The bundle is specifically designed for expecting parents or those with brand new babies. The bundle includes items for both baby and mama alike, including a croissant-shaped body pillow, a onesie that reads "Sweet as honey butter croissants,' and a blanket decorated with cartoon croissants.
To make the promotion extra sweet, Cheddar's Scratch Kitchen will be dropping off free meals and its croissant-themed gift bundles to new families at hospitals and birthing centers during the week of November 18.
Image Credit: Cheddar's Scratch Kitchen.
Trend Themes
1. Croissant-themed Gift Bundles - Creating themed gift bundles centered around a specific food item, such as croissants, presents an opportunity for businesses to tap into the niche market of food-themed gifts and experiences.
2. Baby and Parenting Gift Bundles - Designing gift bundles specifically tailored for expecting parents or those with newborn babies offers a disruptive innovation opportunity in the baby products and parenting industries.
3. Food-based Promotional Campaigns - Implementing food-related promotions, such as offering free meals or themed gifts, can attract and engage customers while creating a positive brand image for restaurants and food establishments.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore opportunities to create themed gift bundles and promotional campaigns that revolve around specific food items, enhancing customer experience and brand recognition.
2. Baby Products - The baby products industry can embrace the idea of creating unique gift bundles for expecting parents or those with newborn babies, incorporating clever and playful designs like croissant-shaped baby pillows.
3. Hospitality and Restaurants - The hospitality and restaurant industry can consider implementing food-based promotional campaigns, like offering free meals or gift bundles, to surprise and delight customers, fostering customer loyalty and positive word-of-mouth.
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