Charlotte Tilbury's Eyeshadows Arrive in Two New Palettes
Ellen Smith — November 4, 2020 — Lifestyle
References: charlottetilbury & hypebae
Charlotte Tilbury's eyeshadows have been released for the holiday season, offering two new palettes that are sure to help consumers achieve their desired holiday looks. Back in September, the glamorous cosmetic brand released two palettes for 48 hours, driving up consumer demand for its next release.
The brand is now releasing two palettes, 'Fire Rose' and the previously released 'Eyes to Mesmerise.' Both of the palettes boast a more high-end and glamorous aesthetic, featuring sultry hues and shimmering looks that are sure to catch one's eye. In addition to the colors, these palettes have been infused with Vitamin E, meaning they soothe the eyelid as they're brushed on, making for long-lasting and pigmented makeup experience.
Image Credit: Charlotte Tilbury
The brand is now releasing two palettes, 'Fire Rose' and the previously released 'Eyes to Mesmerise.' Both of the palettes boast a more high-end and glamorous aesthetic, featuring sultry hues and shimmering looks that are sure to catch one's eye. In addition to the colors, these palettes have been infused with Vitamin E, meaning they soothe the eyelid as they're brushed on, making for long-lasting and pigmented makeup experience.
Image Credit: Charlotte Tilbury
Trend Themes
1. Glamorous Holiday Eyeshadows - Disruptive innovation opportunity: Develop vitamin-infused eyeshadows with unique holiday-inspired color palettes.
2. Limited Edition Palettes - Disruptive innovation opportunity: Create limited edition eyeshadow palettes that generate consumer demand through exclusivity.
3. Long-lasting Vitamin-infused Makeup - Disruptive innovation opportunity: Invent long-lasting makeup products infused with beneficial ingredients like Vitamin E for improved customer experience.
Industry Implications
1. Cosmetics - Disruptive innovation opportunity: Revolutionize the cosmetics industry by incorporating innovative ingredients and exclusive releases.
2. Beauty - Disruptive innovation opportunity: Transform the beauty industry by introducing unique and glamorous holiday-themed makeup products.
3. Fashion - Disruptive innovation opportunity: Combine fashion and beauty by creating eyeshadow palettes that complement current holiday fashion trends.
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