The Chanel Guillotine by Tom Sachs Beheads People in Style
Meghan Young — January 25, 2013 — Unique
References: tomsachs.org & neatorama
If anyone had to have their head chopped off like it was 1799, the Chanel Guillotine would be the way to go. Decapitating in designer style, modern society would probably make it legal thanks to the branding scrawled all over it. The allure of the Chanel name would put anyone in a trance, which seems more dangerous that this beheading machine.
Created by Tom Sachs, an artist born in New York City, the Chanel Guillotine (also strangely dubbed the Breakfast Nook) may invoke thoughts of the famed and wealthy being executed so ridiculously, but it does represent a more serious subject. The Chanel Guillotine could easily refer to the death sentence people's uncontrollable consumption is giving the world. A depressing thought.
Created by Tom Sachs, an artist born in New York City, the Chanel Guillotine (also strangely dubbed the Breakfast Nook) may invoke thoughts of the famed and wealthy being executed so ridiculously, but it does represent a more serious subject. The Chanel Guillotine could easily refer to the death sentence people's uncontrollable consumption is giving the world. A depressing thought.
Trend Themes
1. Designer Decapitating Machines - A trend of creating decapitating machines in a designer style, combining aesthetics with shock value.
2. Branding in Execution - A trend of using branding and logos in controversial or taboo contexts to provoke discussions and challenge societal norms.
3. Artistic Critique of Consumerism - A trend of artists using provocative and shocking imagery to highlight and criticize society's excessive consumption.
Industry Implications
1. Art and Design - The art and design industry can explore the use of controversial and thought-provoking creations to challenge traditional notions of art and generate discourse.
2. Fashion and Luxury - The fashion and luxury industry can harness the power of branding and unconventional designs to create unique and attention-grabbing products that cater to a niche segment of consumers.
3. Social Commentary and Activism - The social commentary and activism industry can employ artistic and provocative expressions to draw attention to pressing issues and spark conversations around societal problems.
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