The Ceres App Lets Users Count Their Calories by Sending in Photos
Michael Baxter — April 21, 2014 — Tech
The Ceres app will make taking responsibility for one’s food intake easier than ever. The app will let users take pictures of food, which will then be analyzed by the app, giving the user an accurate calorie count.
SRI International may not be a name that many people are familiar with. This company however, is the company that brought the robotic concierge, Siri, to the world. Its newest venture comes in the form of a calorie-counting app that allows users the ability to literally gauge their calorie count at a glance.
While looking directly at food to gauge calories can be easy, things get much trickier when you throw things like butter and oil into the mix. The Ceres app handles this by taking information from other apps or pictures taken.
SRI International may not be a name that many people are familiar with. This company however, is the company that brought the robotic concierge, Siri, to the world. Its newest venture comes in the form of a calorie-counting app that allows users the ability to literally gauge their calorie count at a glance.
While looking directly at food to gauge calories can be easy, things get much trickier when you throw things like butter and oil into the mix. The Ceres app handles this by taking information from other apps or pictures taken.
Trend Themes
1. Calorie-counting Photography Apps - The rise of apps that use photo analysis technology to provide accurate calorie counts presents an opportunity for developers to differentiate their app by providing additional nutritional analysis.
2. Artificial Intelligence Nutrition Analysis - Continued improvements in AI technology will allow for more comprehensive nutritional analysis of food, opening opportunities for healthcare and food-based companies to harness this technology to improve customer health.
3. Food-logging Apps with Personalized Health Recommendations - By analyzing photos of meals, apps can provide personalized health recommendations that will help individuals make healthier diet choices, presenting an opportunity for the development of interconnected healthcare apps and personalized nutrition services.
Industry Implications
1. Health & Fitness - Calorie-counting photo analysis apps present an opportunity for businesses in the health and fitness industry to boost customer engagement and profits by offering personalized nutrition analysis.
2. Artificial Intelligence - The rise of AI nutrition analysis presents opportunities for businesses to expand their technology and consulting services into the food and healthcare industries.
3. Foodtech - By analyzing food photos for nutritional information, food tech companies can collaborate with nutrition experts to create personalized nutrition plans and develop next-generation food products.
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