Our Crowdsourced Research Uncovers Today's Hottest Celebrity Trends
Katherinev123 — January 7, 2011 — Celebs
References: trendreports
There is no question that many consumers pay attention to what celebrities are doing, buying, wearing or eating. Trend Hunter's Celebrity Trend Report reveals just how this sub-sector of our population is impacting today's consumer mindset in areas like fashion, technology, beauty, health and more.
Analyzing celebrity news, celebrity fashion and celebrity gossip, our crowdsourced research includes PRO trends like Love-Hateness, Star Mocking and Ego Chic, and is perfect for companies and brands who want to take advantage of changes in the world of celebrities.
The influence of celebrity trends over purchasing power is undeniable. Our Celebrity Trend Report will give you insight into the trends that may be affecting your industry so you can get a head start on your innovation today.
Analyzing celebrity news, celebrity fashion and celebrity gossip, our crowdsourced research includes PRO trends like Love-Hateness, Star Mocking and Ego Chic, and is perfect for companies and brands who want to take advantage of changes in the world of celebrities.
The influence of celebrity trends over purchasing power is undeniable. Our Celebrity Trend Report will give you insight into the trends that may be affecting your industry so you can get a head start on your innovation today.
Trend Themes
1. Love-hateness Trend - Companies should explore product design and marketing strategies that play on the concept of love-hateness to appeal to consumers' emotional reactions.
2. Star Mocking Trend - Opportunities abound for companies looking to disrupt traditional advertising by incorporating celebrity mocking into their ad campaigns in order to increase brand visibility and relevancy.
3. Ego Chic Trend - Brands in the fashion and beauty industry should consider partnering with celebrities or influencers who embody the ego chic trend to convey the message that their products can help consumers feel confident and powerful.
Industry Implications
1. Fashion - Fashion brands can leverage celebrity trends to create collections and designs that capitalize on the attention celebrities bring to certain styles and aesthetics.
2. Advertising - Advertising agencies can disrupt the status quo by incorporating celebrity mocking into their ad campaigns to create buzz and increase engagement with the brand.
3. Beauty - Beauty brands can partner with celebrities who embody the ego chic trend to promote their products and position themselves as a source of empowerment and confidence for consumers.
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