These Unconventional Watches are Made from Pet Fur That's Taken from a Brush
Riley von Niessen — March 29, 2017 — Fashion
References: analogwatchco
Some cat lovers have an incredibly close bond with their pets, and those looking to make this clear are likely to see the value of The Companion Collection: watches made from cat hair.
To create the watches, Analog Watch Co. asks that loving owners brush their pets and collect anywhere from two to four ounces of hair. Then, they just need to seal into a bag, and send it in the mail to the company. Once the fur is received, Analog Watch Co. bonds the cat hair using a special transformation process. After the fur is bonded, it's given a hydrophobic coating, which means it's guaranteed to stay dirt-free and repel water.
As the watches make use of hair that's unique to one's cat, all of the timepieces are truly one-of-a-kind.
To create the watches, Analog Watch Co. asks that loving owners brush their pets and collect anywhere from two to four ounces of hair. Then, they just need to seal into a bag, and send it in the mail to the company. Once the fur is received, Analog Watch Co. bonds the cat hair using a special transformation process. After the fur is bonded, it's given a hydrophobic coating, which means it's guaranteed to stay dirt-free and repel water.
As the watches make use of hair that's unique to one's cat, all of the timepieces are truly one-of-a-kind.
Trend Themes
1. Personalized Pet Products - Creating personalized products from the unique characteristics of pets offers a disruptive innovation opportunity in the pet industry.
2. Eco-friendly Materials - Using unconventional materials like cat hair to create products promotes sustainability and presents a disruptive innovation opportunity in the fashion and accessories industry.
3. Customization and Personalization - Offering customization options for products based on individual pets can enhance customer experience and open up disruptive innovation opportunities in various industries.
Industry Implications
1. Pet Industry - The pet industry can explore disruptive innovation opportunities by integrating personalized pet products into their offerings, leveraging the strong bond between owners and their pets.
2. Fashion and Accessories Industry - The fashion and accessories industry can embrace unconventional, eco-friendly materials like cat hair to create unique products, presenting disruptive innovation opportunities in sustainable fashion.
3. E-commerce Industry - The e-commerce industry can tap into the demand for customized and personalized products, offering a platform for unique pet-related innovations and driving customer engagement.
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