HUMAN MADE's Fall/Winter 2018 Offerings Boast Playful Prints
References: humanmade.jp & hypebeast
Contemporary fashion label HUMAN MADE launches the lookbook for its Fall/Winter 2018 casual menswear collection. The seasonal offerings are nothing short of incredibly charming and largely adorable. The brand undertakes a multi-fabric approach to its silhouettes that is accentuated by playful and whimsical detailing— the HUMAN MADE-branded heart print or the quirky strategically placed backpack illustration, for example.
The casual menswear collection also features clothing that can be styled up or down, thus creating the opportunity for a variety of uses. In addition to the colorful hoodies, denim pants, knitwear, outerwear and the like, HUMAN MADE highlights its creeper footwear design that is done in collaboration with George Cox and which proves to be a stylish addition to the 2018 casual menswear collection.
The casual menswear collection also features clothing that can be styled up or down, thus creating the opportunity for a variety of uses. In addition to the colorful hoodies, denim pants, knitwear, outerwear and the like, HUMAN MADE highlights its creeper footwear design that is done in collaboration with George Cox and which proves to be a stylish addition to the 2018 casual menswear collection.
Trend Themes
1. Multi-fabric Approach - There is an opportunity for fashion brands to explore utilizing multiple fabrics in their designs to create unique and playful silhouettes.
2. Playful Prints - Brands can leverage the use of playful and whimsical prints to add charm and personality to their clothing collections.
3. Styling Flexibility - Creating versatile clothing pieces that can be styled up or down provides consumers with more options and opens up opportunities for innovative fashion designs.
Industry Implications
1. Fashion - The fashion industry can embrace the use of multi-fabric approaches and playful prints to disrupt the market and create unique and charming collections.
2. Footwear - Collaborations between footwear brands and fashion labels can result in stylish and distinctive designs, such as the HUMAN MADE creeper footwear, to attract fashion-forward consumers.
3. Retail - Retailers can leverage the trend of versatile and multi-functional clothing pieces to cater to the varying needs of consumers, offering options for both casual and dressier occasions.
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