Modernica and Stance Design The Case Study Arm Shell Rocker Chair
Amy Duong — April 26, 2018 — Art & Design
References: modernica.net & hypebeast
Design studio Modernica joins forces with Stance for another furniture collaboration, delivering the 'Case Study Arm Shell Rocker Chair' this time. The unique rocking chair takes on a contemporary design to a traditional seat. The rocking foundation is crafted from wooden materials beneath wire-crafted legs. This all holds up a white swooping seat with blue string patterns with lightly hand-painted stripes around each wooden leg.
The chairs will be highly limited, with only 50 constructed, but each furniture piece will also come with a pair of correlating socks. It boasts the same color palette as the Case Study Arm Shell rocker chair and also has Modernica's signature blue prints of the chair adorning the socks. Notably, the socks have a finish of screen printed reclaimed wood pattern on its toe bed as a nod to Stance's headquarters. The socks and rocking chair will be launching at Modernica and online at Stance beginning April 24.
The chairs will be highly limited, with only 50 constructed, but each furniture piece will also come with a pair of correlating socks. It boasts the same color palette as the Case Study Arm Shell rocker chair and also has Modernica's signature blue prints of the chair adorning the socks. Notably, the socks have a finish of screen printed reclaimed wood pattern on its toe bed as a nod to Stance's headquarters. The socks and rocking chair will be launching at Modernica and online at Stance beginning April 24.
Trend Themes
1. Contemporary Design of Traditional Furniture - There is an opportunity for designers to create modern versions of traditionally-styled furniture pieces while still retaining their classic form.
2. Limited Edition Collaborations - Exclusivity and scarcity can create buzz and demand among consumers who are willing to pay a premium for unique, limited edition products.
3. Integrated Product Offerings - By including coordinating accessories or other products, brands can provide a cohesive and convenient experience for consumers while potentially increasing sales.
Industry Implications
1. Furniture - Furniture manufacturers and designers can explore collaborations to produce exclusive and innovative pieces that appeal to a consumer base looking for unique design pieces.
2. Apparel and Accessories - By partnering with furniture brands, apparel and accessory companies can increase brand exposure and offer consumers a complete experience by providing coordinating products.
3. Interior Design and Home Decor - Designers and retailers in the home decor industry can innovate by offering unique and limited edition furniture pieces as part of their product offerings that integrate with other decor elements.
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