Casablanca Teases a Laceless Pastel Sneaker Silhouette
References: casablancaparis & hypebeast
Stevie Grimes from Casablanca has teased photos of the new ‘Futuro Optimisto’ collection and follow-up sneaker silhouette. The brand has previously lent its creativity to New Balance on multiple occasions for the ‘327,’ ‘237,’ AND ‘XC-72,’ and now the brand has launched its own sneaker offering that sports a laceless look.
The sneaker mixes tones of pastel pink, sunflower yellow, aquamarine, deep blue, orange, and black, with red accents on the heel. “Casa Sport” branding appears on the laterals, zipper, and rubber heel, while the outsoles are crafted with white arch-like grooves. A gold zipper golds up a “Casa Sport” emblem, outlined in black that extends to the lining.
The sneakers have not received an official release yet, but consumers can visit Casablanca for updates.
Image Credit: Casablanca, @steviegrimes
The sneaker mixes tones of pastel pink, sunflower yellow, aquamarine, deep blue, orange, and black, with red accents on the heel. “Casa Sport” branding appears on the laterals, zipper, and rubber heel, while the outsoles are crafted with white arch-like grooves. A gold zipper golds up a “Casa Sport” emblem, outlined in black that extends to the lining.
The sneakers have not received an official release yet, but consumers can visit Casablanca for updates.
Image Credit: Casablanca, @steviegrimes
Trend Themes
1. Laceless Sneakers - Disruptive innovation opportunity: Designing durable laceless sneakers with a variety of on-trend colorways to attract fashion-forward consumers.
2. Pastel Tones - Disruptive innovation opportunity: Creating clothing and accessories with pastel tones to meet market demand for these trendy colors.
3. Creative Branding - Disruptive innovation opportunity: Incorporating unique and creative branding elements on apparel and footwear to set products apart from competitors.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Using innovative product design and branding to attract consumers looking for high-end fashion at affordable prices.
2. Footwear - Disruptive innovation opportunity: Developing new and unique styles and features for footwear products to meet changing consumer preferences.
3. Apparel - Disruptive innovation opportunity: Incorporating trendy colors and innovative design elements into various types of clothing to attract fashion-conscious consumers.
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