Meta is Presenting a New Cartoon Avatar Feature
Amy Duong — July 13, 2023 — Art & Design
References: engadget
Meta is launching a new cartoon avatar feature that joins its realm of video conferencing to add a playful touch. The company notes that this is the 'third option' that can be found as something that exists between an audio call and a full video call.
Users are able to use this in video conversation but it will only be the avatar that the other participants are able to see. This way, it creates a sense of privacy without needing to use a digital mask or filter. This is currently available to use online for Messenger and Instagram. The company also notes that avatars have been an ongoing focus and that users have been over a billion of the small cartoons.
Image Credit: Meta
Users are able to use this in video conversation but it will only be the avatar that the other participants are able to see. This way, it creates a sense of privacy without needing to use a digital mask or filter. This is currently available to use online for Messenger and Instagram. The company also notes that avatars have been an ongoing focus and that users have been over a billion of the small cartoons.
Image Credit: Meta
Trend Themes
1. Cartoon Avatar Communication - Disruptive innovation opportunity: Develop customizable cartoon avatar platforms for video conferencing to enhance privacy and user engagement.
2. Playful Video Conferencing Features - Disruptive innovation opportunity: Integrate interactive and entertaining elements into video conferencing platforms to make remote meetings more engaging and enjoyable.
3. Growing Popularity of Avatars - Disruptive innovation opportunity: Create avatar-focused social media platforms and applications to tap into the billion-user market for avatars and virtual identity.
Industry Implications
1. Video Conferencing - Disruptive innovation opportunity: Develop video conferencing software with advanced avatar features to cater to the increasing demand for customizable communication tools.
2. Social Media - Disruptive innovation opportunity: Enhance social media platforms with avatar support and interactive video features to capture the growing trend of virtual expression and engagement.
3. Entertainment Technology - Disruptive innovation opportunity: Create immersive and interactive entertainment experiences utilizing avatar technology to revolutionize the way users engage with media.
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