Caoceito and Burdman Create an Ode to Physical Media
Susan Keefe — October 24, 2011 — Art & Design
The Portuguese artist collective Caoceito and Burdman create an ode to album covers in their new video entitled 'I Need Nothing - A Nearly Useless Odyssey.' From a young age, many people are told not to judge books by their covers, but this additional sensory experience that used to accompany albums and novels can add to the overall enjoyment of these physical forms of media. Album art has impacted our culture, many famous covers have become cultural icons; from the black and white With The Beatles cover to Nirvana's Nevermind.
With the advent of ebooks and MP3s, a general shift from physical media has occurred. Caoceito and Burdman beg the question, what we have given up in exchange for more shelf space? Beautiful liner notes, spectacular album covers that induce goosebumps, the smell and feel of flicking through stacks of vinyl: these were all apart of an audiophile's ritual that have been abandoned in recent years. Caoceito and Burdman and a slew of artists recreate iconic album art in order to give us pause to consider where technology has taken us.
Mesmerizing and an undeniable titan of craftsmanship, I Need Nothing - A Nearly Useless Odyssey is the ultimate celebration of a fading art form that deserves recognition as well as preservation.
With the advent of ebooks and MP3s, a general shift from physical media has occurred. Caoceito and Burdman beg the question, what we have given up in exchange for more shelf space? Beautiful liner notes, spectacular album covers that induce goosebumps, the smell and feel of flicking through stacks of vinyl: these were all apart of an audiophile's ritual that have been abandoned in recent years. Caoceito and Burdman and a slew of artists recreate iconic album art in order to give us pause to consider where technology has taken us.
Mesmerizing and an undeniable titan of craftsmanship, I Need Nothing - A Nearly Useless Odyssey is the ultimate celebration of a fading art form that deserves recognition as well as preservation.
Trend Themes
1. Digital Media Shift - The shift from physical media to digital formats has created opportunities for disruptive innovations in the entertainment industry.
2. Nostalgia Revival - The revival of nostalgic experiences, such as album art, presents opportunities for disruptive innovations that blend the past with the present.
3. Artistic Repurposing - The artistic repurposing of iconic album covers showcases the potential for disruptive innovations that combine creativity and storytelling.
Industry Implications
1. Music - The music industry can explore disruptive innovations that reimagine album art and create unique digital experiences for fans.
2. Publishing - The publishing industry can embrace disruptive innovations that incorporate interactive elements into digital books to evoke the sensory experience of physical media.
3. Design - The design industry can capitalize on disruptive innovations by reinventing album cover art for digital platforms and creating engaging visual experiences for consumers.
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