These Boxes Were Designed to Look More Modern Than Natural
Mishal Omar — September 22, 2016 — Lifestyle
References: hiredgunscreative & thedieline
The design agency 'Hired Guns Creative' created boxes that contain cannabis capsules for the brand 'Kola Premium Cannabis.'
The fact that marijuana is a natural plant that provides medical benefits is often touted in the packaging it comes in, with most brands opting for more rustic designs in the way they package cannabis products. Hired Guns Creative opted to take a more modern route in packaging Kola's cannabis capsules and the resulting boxes come with a simple black backdrop, bold but minimal typography and holographic foil as a decorative detail. In the corner of each box is a label that ensures that customers are aware of the type of cannabis they are purchasing.
These cannabis capsules are packaged in a way that rejects traditional methods of selling this product for a more sleek and sophisticated aesthetic.
The fact that marijuana is a natural plant that provides medical benefits is often touted in the packaging it comes in, with most brands opting for more rustic designs in the way they package cannabis products. Hired Guns Creative opted to take a more modern route in packaging Kola's cannabis capsules and the resulting boxes come with a simple black backdrop, bold but minimal typography and holographic foil as a decorative detail. In the corner of each box is a label that ensures that customers are aware of the type of cannabis they are purchasing.
These cannabis capsules are packaged in a way that rejects traditional methods of selling this product for a more sleek and sophisticated aesthetic.
Trend Themes
1. Modern Cannabis Packaging - As the market for cannabis products expands, there is an increasing demand for sleek and modern product packaging design.
2. Simplified Cannabis Product Labeling - With the growing variety of cannabis strains available, there is an opportunity for streamlined labeling and educational resources to help consumers make informed purchases.
3. Holographic Packaging Design - Holographic design details can add a unique and eye-catching element to product packaging in the cannabis industry.
Industry Implications
1. Cannabis - Innovative packaging design can help cannabis brands stand out in an increasingly competitive market.
2. Packaging - As consumer preferences for sleek and modern product design continue to grow, the packaging industry can play a crucial role in meeting these demands for cannabis products and beyond.
3. Marketing - In addition to product design, innovative marketing strategies can help cannabis brands differentiate themselves in an increasingly crowded market.
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