Ben & Jerry's Two New Flavors are Inspired by Canadian Summers
Elena Rahman — June 17, 2021 — Lifestyle
References: benandjerrys & benandjerrys
Ben & Jerry's is honoring Canadian summers with two new flavors. As the weather finally heats up in North America, Canadians are gearing up for summer fun, and Ben & Jerry's wants to be part of it. With Canada Day rapidly approaching, these new flavors are ideal for the nationwide celebration.
Oh Cone-ada! is one of Ben & Jerry's newly added flavors, made with delicious vanilla ice cream. This tasty treat is full of decadent fudge-covered waffle pieces and rich caramel swirls. In true Canadian fashion, the ice cream brand also launched a S'more Please! flavor. Made with toasted marshmallow ice cream with swirls of graham cracker and bits of chocolate chip cookies, the new Ben & Jerry's treats are available at participating grocery stores.
Image Credit: Ben & Jerry's
Oh Cone-ada! is one of Ben & Jerry's newly added flavors, made with delicious vanilla ice cream. This tasty treat is full of decadent fudge-covered waffle pieces and rich caramel swirls. In true Canadian fashion, the ice cream brand also launched a S'more Please! flavor. Made with toasted marshmallow ice cream with swirls of graham cracker and bits of chocolate chip cookies, the new Ben & Jerry's treats are available at participating grocery stores.
Image Credit: Ben & Jerry's
Trend Themes
1. Canadian-inspired Flavors - Food and Beverage industry should explore the trend of creating Canadian-inspired flavors to appeal to a diverse demographic.
2. Summer Celebrations - Brands can leverage the trend of creating seasonal and holiday-specific products, like Ben & Jerry's, to drive product awareness and increase sales during celebratory periods.
3. Co-branding - Co-branding is an innovative way to draw attention to products and provide an opportunity to highlight different cultures or regional nuances by creating unique flavor profiles.
Industry Implications
1. Food and Beverage - The Food and Beverage industry can leverage the trend of creating seasonal and holiday-specific products to cater to customers' preferences and boost sales during celebratory periods.
2. Tourism - Industries catering to Tourism should capitalize on regional and cultural cues to provide unique experiences for international travelers.
3. Marketing - Marketing firms should explore creative methods of destination marketing by capitalizing on seasonal and cultural events and co-branding their products or services with other brands.
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