Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,197 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,197 cutting edge ideas.

Fire Photography on Flickr

Clean the Sky - Positive Eco Trends & Breakthroughs

California Wildfires Coverage

— July 9, 2008 — Pop Culture
The California wildfires are tragic, yet are dramatic sights to see. While you probably don't want to see them live, Flickr offers a huge database of images taken by the people who are in the middle of the action.

The photo sharing community, Flickr, is increasingly being used as an online news source, offering people inside looks into worldwide events. It offers raw, unscreened and uncensored coverage that people might not be able to get from traditional media.

The images in this gallery all come from Flickr and include images both from this year and last summer's wildfires in California.

Photo credits go to slworking2, Kris Kros, g. s. george, Nas, Kevin Labianco, Mor.Gan and BURИBLUE.
Trend Themes
1. Rise of User-generated News Content - Users on platforms like Flickr are becoming a valuable source for raw and uncensored coverage of worldwide events, disrupting traditional media.
2. Increased Reliance on Online Image Databases - Platforms like Flickr are being utilized as comprehensive databases for images, providing access to a vast array of visual content.
3. Democratization of Photojournalism - By leveraging platforms like Flickr, individuals can participate in photojournalism, allowing for diverse and alternative perspectives in news coverage.
Industry Implications
1. Photography - The photography industry should explore partnerships with online platforms to support and showcase user-generated content, leveraging the rise of citizen photojournalism.
2. Media and Journalism - Traditional media outlets can benefit from collaborating with online platforms like Flickr to access raw and unfiltered visual content, enhancing their coverage.
3. Technology and Internet - Companies that provide online image databases and platforms for user-generated content, like Flickr, have an opportunity to disrupt the way news and visual content is consumed and shared.
3
Score
Popularity
Activity
Freshness