Bud Light Launched a New Line-Up of Delicious Summer Flavors
Jennifer Paul — March 2, 2014 — Lifestyle
These new Bud Light margarita flavors are coming just in time for spring and summer. The deliciously refreshing new flavors include Raz-Ber-Rita and Mang-O-Rita. I can only image how incredible they would taste on a hot day on the beach or at the cottage.
Bud Light has already launched a Lime-A-Rita a few years ago, as well as a Straw-Ber-Rita. These Margaritas-in-a-can flavors seem to be coming out each year. The Bud Light family is being extended to these two new flavors that should be hitting the shelves soon enough.
The two flavors are already fruit-infused favorites for summer drinks when it comes to ordering out, so it only makes sense that someone would jump on the opportunity to make flavored margaritas that you can purchase from the store. I know these will be on my list of drinks I must try before the summer comes to an end!
Bud Light has already launched a Lime-A-Rita a few years ago, as well as a Straw-Ber-Rita. These Margaritas-in-a-can flavors seem to be coming out each year. The Bud Light family is being extended to these two new flavors that should be hitting the shelves soon enough.
The two flavors are already fruit-infused favorites for summer drinks when it comes to ordering out, so it only makes sense that someone would jump on the opportunity to make flavored margaritas that you can purchase from the store. I know these will be on my list of drinks I must try before the summer comes to an end!
Trend Themes
1. Canned Margarita Flavors - The launch of new margarita flavors in canned beer presents an opportunity for beverage companies to tap into the growing popularity of ready-to-drink cocktails.
2. Fruit-infused Beverages - The trend of fruit-infused drinks in the summer market offers a chance for businesses to create innovative and refreshing beverage options.
3. Convenience Packaging - The introduction of canned margarita flavors highlights the demand for convenient and portable alcoholic beverages, giving rise to opportunities for packaging and distribution innovations.
Industry Implications
1. Beverage - The beverage industry can leverage the popularity of canned margarita flavors to expand their product offerings and cater to the growing demand for ready-to-drink cocktails.
2. Alcohol - The alcohol industry can capitalize on the trend of fruit-infused beverages by creating unique flavor combinations and marketing them as refreshing alternatives to traditional cocktails.
3. Packaging - The packaging industry can explore disruptive packaging solutions to meet the demand for convenient and portable alcoholic beverages, such as innovative can designs or eco-friendly packaging materials.
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