Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,597 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,597 cutting edge ideas.

Stripped-Down Slovakian Sports Cars

Clean the Sky - Positive Eco Trends & Breakthroughs

The Brutal S1 is Designed to Be Lightweight and No-frills

— June 8, 2017 — Autos
The Brutal S1 is the first car from Slovakian upstart automaker Brutal. Despite what its gullwing doors suggest the S1 isn't designed to be flashy. Instead it was built to be as lightweight and driver-focused as possible. Weight is a hair under 2,000 pounds, a fact which makes the 2.0-liter turbo-four under the hood (a 300-hp unit sourced from Subaru) seem mightier than it really is. A run from 0-60 mph is estimated to take 3.9 seconds.

Inside the Brutal S1 drivers will find...well, not a lot. The stripped-out interior features only the essentials, although there is a roll cage pre-installed. The Brutal S1 is not headed for production just yet. However, if it does make it a max of six units could be built a year. There's no word yet on how much the Brutal S1 would cost.
Trend Themes
1. Lightweight Sports Cars - Opportunity for automakers to design low-weight, high-performance vehicles with minimalist features.
2. Driver-focused Design - Potential for car manufacturers to prioritize focusing on the driver's experience and performance over luxury and frills.
3. Limited-edition Production - Potential market for niche automakers to produce a small number of exclusive, high-performance cars for enthusiasts.
Industry Implications
1. Automotive Manufacturing - Disruptive innovation opportunity to rethink car design with an emphasis on lightweight materials and minimalist features.
2. Motorsports - Opportunity for race car manufacturers to develop vehicles that prioritize driver-focused design and performance.
3. Luxury Goods - Opportunity for luxury brands to cater to a niche market by producing limited-edition sports cars with exclusive features.
3.7
Score
Popularity
Activity
Freshness