Brooks + Scarpa Design the Interior of Aesop Shop
Jamie Danielle Munro — August 25, 2014 — Art & Design
References: aesop & designboom
Brooks + Scarpa has designed the inside of the retail store Aesop with an upcycled look. The team put tubed cardboard features throughout the store, giving it an eco-friendly vibe.
The cardboard tubing has been placed on everything from the hanging light fixtures to the walls and tables. Instead of this looking cluttered, everything is very minimalist allowing for people's eyes to be drawn to the products when they enter. The store is located in downtown LA on a busy road, so the chances of more foot traffic coming in with this redesign is high. For floor is from the original building, constructed in 1929 so the area also has an interesting historic component that has been maintained with this update by Brooks + Scarpa firm.
Photo Credits: designboom, aesop
The cardboard tubing has been placed on everything from the hanging light fixtures to the walls and tables. Instead of this looking cluttered, everything is very minimalist allowing for people's eyes to be drawn to the products when they enter. The store is located in downtown LA on a busy road, so the chances of more foot traffic coming in with this redesign is high. For floor is from the original building, constructed in 1929 so the area also has an interesting historic component that has been maintained with this update by Brooks + Scarpa firm.
Photo Credits: designboom, aesop
Trend Themes
1. Upcycled Store Design - The use of tubed cardboard features in retail stores presents an opportunity for upcycled and eco-friendly design solutions.
2. Minimalist Aesthetic - The minimalist approach in store design allows products to take center stage and offers opportunities for creating sleek and clean retail environments.
3. Historic Preservation in Retail - Integrating historic components in retail spaces provides a unique twist and an opportunity for creating immersive experiences.
Industry Implications
1. Retail Design - The use of cardboard-tubed features in store design opens up new possibilities for creative and sustainable retail design solutions.
2. Eco-friendly Materials - The trend of using upcycled materials such as cardboard in retail stores creates opportunities for businesses in the sustainable materials industry.
3. Historic Preservation - Integrating historic elements into retail spaces presents opportunities for companies in the preservation and restoration industry.
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