Brendan Vacations' 'Romantic Ireland' is Tailored to LGBT Travelers
Laura McQuarrie — February 11, 2016 — World
References: brendanvacations & irishcentral
Shortly after Ireland embraced marriage equality, 46-year-old travel company Brendan Vacations became the first to offer a tailor-made getaway for LGBT travelers.
The Romantic Ireland excursion is described as a 10-day "private chauffeur vacation" that's priced at $5,750 per person. The extravagant getaway whisks travelers off to a number of hotels around Ireland, as well as a number of iconic landmarks in major spots like Dublin and Killarney. Along the way, travelers are transported in a private luxury chauffeur-driven Mercedes Benz, which comes with complimentary access to Wi-Fi.
On the Romantic Ireland package, Brendan Vacations notes: "It’s a substantial change in the way that we are going to create and market [to the LGBT community]." With same-sex marriages legalized in Ireland, the country has the potential to become a booming wedding and honeymoon destination.
The Romantic Ireland excursion is described as a 10-day "private chauffeur vacation" that's priced at $5,750 per person. The extravagant getaway whisks travelers off to a number of hotels around Ireland, as well as a number of iconic landmarks in major spots like Dublin and Killarney. Along the way, travelers are transported in a private luxury chauffeur-driven Mercedes Benz, which comes with complimentary access to Wi-Fi.
On the Romantic Ireland package, Brendan Vacations notes: "It’s a substantial change in the way that we are going to create and market [to the LGBT community]." With same-sex marriages legalized in Ireland, the country has the potential to become a booming wedding and honeymoon destination.
Trend Themes
1. Tailor-made LGBT Travel - Providing personalized vacation experiences for LGBT travelers opens up opportunities for companies to tap into this niche market.
2. Luxury Chauffeur Vacations - Offering luxurious transportation options and exclusive access to landmarks enhances the vacation experience and appeals to affluent travelers.
3. Wedding and Honeymoon Tourism - Legalization of same-sex marriage creates a potential growth market for destination weddings and honeymoons in countries like Ireland.
Industry Implications
1. Travel and Tourism - The travel industry can cater to the specific needs and desires of LGBT travelers, offering unique experiences and exclusive packages.
2. Transportation - There is an opportunity for transportation companies to provide luxury chauffeur services tailored specifically for vacationers.
3. Wedding and Event Planning - The legalization of same-sex marriage opens up a new market for wedding planners and venues to attract destination weddings and honeymoons.
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