The 'Brekky Burger' is Made with the Plant-Based JUST Egg Patty
Katherine Pendrill — June 13, 2019 — Lifestyle
References: qsrmagazine
The team behind the plant-based JUST egg patty has teamed up with America's first plant-based burger joint, Next Level Burger, to launch the new 'Brekky Burger.' Not only does the new dish feature a vegan-friendly JUST Egg patty, but the burger is also topped with plant-based meats.
The Brekky Burger is a protein-packed breakfast sandwich that is completely vegetarian. In the middle of the burger is a JUST Egg patty, which made from mung beans and contains more protein than conventional chicken eggs. In addition to the plant-based egg patty, the burger also features a vegan sausage patty, two slices of vegan bacon, cheese, lettuce, tomato, and mayo, all served on a sprouted seven-grain bun.
With a growing number of consumers looking for more plant-based and eco-friendly food options, the Brekky Burger is leading the charge against the status quo.
Image Credit: JUST.
The Brekky Burger is a protein-packed breakfast sandwich that is completely vegetarian. In the middle of the burger is a JUST Egg patty, which made from mung beans and contains more protein than conventional chicken eggs. In addition to the plant-based egg patty, the burger also features a vegan sausage patty, two slices of vegan bacon, cheese, lettuce, tomato, and mayo, all served on a sprouted seven-grain bun.
With a growing number of consumers looking for more plant-based and eco-friendly food options, the Brekky Burger is leading the charge against the status quo.
Image Credit: JUST.
Trend Themes
1. Plant-based Breakfast - More companies can create breakfast options that cater to plant-based and vegan diets.
2. JUST Egg Patty - Incorporating JUST Egg patty in more menu items can be a possible disruptive innovation opportunity for the food industry.
3. Vegan-friendly Meats - Developing more plant-based meats will cater to the increasing number of consumers seeking eco-friendly food options.
Industry Implications
1. Food and Beverage - The food and beverage industry can innovate by incorporating plant-based options in their menu.
2. Fast Food Chain - Fast food chains can integrate plant-based options in their menu to cater to the health-conscious consumers.
3. Sustainable Agriculture - Incorporating plant-based and vegan-friendly ingredients in food products creates opportunities within the sustainable agriculture industry.
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