The Breffo Gumstick is a Moldable Stand for Any Handheld Device
Akihiko Tse — October 14, 2013 — Tech
References: cultofmac & kickstarter
While digital technologies have evolved at a rapid pace, it's true, as claimed by one member of the Breffo team that has developed the Gumstick, that humans haven't learned to adapt as quickly.
Indeed, the minimal, modular design offered by the Breffo Gumstick that acts as a stand for any handheld device is currently absent, despite the fast growth of the handheld device market. The moldable rectangular stick can easily be bent into any shape and uphold a device, with its strong, malleable design ensuring that the device stays in shape.
Some shapes that the Breffo Gumstick can be turned into include a S-shape, with the large curve acting as the phone's backrest, while by laying it down facing up, the phone can be slipped in between a curve to adjust the angle at which the device stands upright. When finished, the Breffo Gumstick can be easily squashed and slipped into a pocket or bag for easy portability.
Indeed, the minimal, modular design offered by the Breffo Gumstick that acts as a stand for any handheld device is currently absent, despite the fast growth of the handheld device market. The moldable rectangular stick can easily be bent into any shape and uphold a device, with its strong, malleable design ensuring that the device stays in shape.
Some shapes that the Breffo Gumstick can be turned into include a S-shape, with the large curve acting as the phone's backrest, while by laying it down facing up, the phone can be slipped in between a curve to adjust the angle at which the device stands upright. When finished, the Breffo Gumstick can be easily squashed and slipped into a pocket or bag for easy portability.
Trend Themes
1. Modular Smartphone Accessories - The fast growth of the handheld device market offers an opportunity for developing modular designs for accessories like the Breffo Gumstick.
2. Moldable Materials - The malleable design of the Breffo Gumstick presents an opportunity for exploring the potential of other moldable materials in device stands and accessories.
3. Flexible Device Display - The Breffo Gumstick's ability to hold a smartphone in various positions highlights the potential for developing more flexible device displays.
Industry Implications
1. Smartphone Accessories - The Breffo Gumstick provides an opportunity to disrupt the smartphone accessories industry with its innovative design.
2. Moldable Materials Manufacturing - The use of moldable materials, like the Gumstick's design, presents an opportunity for innovation in the manufacturing industry.
3. Flexible Display Technology - The potential for flexible device displays, highlighted by the Gumstick's design, presents an opportunity for innovation in the display technology industry.
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