Breast Cancer Awareness Month
Alex Covert — October 2, 2007 — Social Good
References: trendhunter
October is Breast Cancer Awareness Month. Help support breast cancer research by purchasing any one of the multitude of pink products that donate a portion of their sales.
1. Gary Rosenthal Pedestal Menorah
2. Pink Chair
3. GHD Hot Pink 2007 IV Styler (hair straightener)
4. Pink Medline Deluxe Folding Rollator Rolling Walker
5. Pink Sapphire Ring
6. J & Company Bluejeans
8. Polaroid Digital Camera
9. Hummel Hope Figurine
10. Wilson Hope Women's Color Golf Balls
1. Gary Rosenthal Pedestal Menorah
2. Pink Chair
3. GHD Hot Pink 2007 IV Styler (hair straightener)
4. Pink Medline Deluxe Folding Rollator Rolling Walker
5. Pink Sapphire Ring
6. J & Company Bluejeans
8. Polaroid Digital Camera
9. Hummel Hope Figurine
10. Wilson Hope Women's Color Golf Balls
Trend Themes
1. Pink Products - Disruptive innovation opportunity: Develop innovative pink products that support breast cancer research.
2. Cause Marketing - Disruptive innovation opportunity: Incorporate cause marketing strategies to raise funds for breast cancer research.
3. Awareness Merchandise - Disruptive innovation opportunity: Create unique and impactful merchandise to raise awareness for breast cancer.
Industry Implications
1. Retail - Disruptive innovation opportunity: Introduce breast cancer awareness-themed products and enhance customer engagement.
2. E-commerce - Disruptive innovation opportunity: Launch online platforms dedicated to selling pink products and raising funds for breast cancer research.
3. Manufacturing - Disruptive innovation opportunity: Develop sustainable and eco-friendly manufacturing processes for breast cancer awareness merchandise.
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