Bosch Autonomous Driving Technology was Introduced at CES 2015
Alyson Wyers — January 6, 2015 — Autos
As announced at CES 2015, Bosch autonomous driving technology makes cars capable of driving themselves in a traffic jam. The system is being integrated into Jeep Cherokee vehicles at CES to demonstrate how manufacturers can help drivers in snail-paced stop and go traffic. No official partners have been named yet, but Bosch did mention the system will be incorporated into European cars by the end of the year.
Once the Bosch autonomous driving system is turned on by the driver, it knows to follow the car ahead of it and to proceed with caution. Bosch claims their self-driving technology is safer than relying on human decision-making in this kind of traffic. Using cameras, predictive emergency brakes, radar technology and sensors the system has a faster reaction time than the human brain does.
Once the Bosch autonomous driving system is turned on by the driver, it knows to follow the car ahead of it and to proceed with caution. Bosch claims their self-driving technology is safer than relying on human decision-making in this kind of traffic. Using cameras, predictive emergency brakes, radar technology and sensors the system has a faster reaction time than the human brain does.
Trend Themes
1. Autonomous Driving Technology - The introduction of Bosch's autonomous driving technology at CES 2015 presents disruptive innovation opportunities for the automotive industry.
2. Traffic Jam Maneuvering - The development of Bosch's traffic jam-maneuvering system provides a disruptive innovation opportunity for the transportation sector to improve traffic flow and driver convenience.
3. Safety Technology - The integration of cameras, predictive emergency brakes, radar technology, and sensors in Bosch's autonomous driving system opens up disruptive innovation possibilities for the safety technology industry.
Industry Implications
1. Automotive - The automotive industry can leverage Bosch's autonomous driving technology to develop self-driving cars and enhance driver experience.
2. Transportation - The transportation industry has the potential to benefit from Bosch's traffic jam-maneuvering system to reduce congestion and improve overall traffic efficiency.
3. Safety Technology - The safety technology industry can capitalize on Bosch's integrated safety features to develop advanced safety systems for vehicles and enhance driver safety.
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