This Infographic Explains Why the British are Bored of Social Media
Alyson Wyers — May 28, 2014 — Social Media
References: delvv & designtaxi
Are you getting bored of social media? A new infographic from mobile discovery startup Delvv explains why this might be the case. Called 'Why You're Still Bored,' the infographic contains statistics, reasons and facts why people are tiring of social media.
With 73% of adults on some sort of social media platform, there is a lot of people becoming disinterested with digital time-wasters. According to YouGov research, 41% of British people online are getting bored of social media and intend to use it less.
With 61% of respondents strongly or somewhat disliking social media over-shares and 1 billion tweets sent every 48 hours, it is easy to see how this overload of content can be wearing on some internet users.
With 73% of adults on some sort of social media platform, there is a lot of people becoming disinterested with digital time-wasters. According to YouGov research, 41% of British people online are getting bored of social media and intend to use it less.
With 61% of respondents strongly or somewhat disliking social media over-shares and 1 billion tweets sent every 48 hours, it is easy to see how this overload of content can be wearing on some internet users.
Trend Themes
1. Digital Boredom - As people become increasingly disinterested with social media, there is an opportunity for disruptive innovation in creating new platforms or experiences that capture users' attention.
2. Content Overload - The overwhelming amount of content on social media platforms presents a chance for disruptive innovation in developing more curated and personalized content experiences.
3. Privacy Concerns - With a significant number of respondents expressing dislike for social media over-shares, there is potential for disruptive innovation in creating platforms that prioritize privacy and control over personal information.
Industry Implications
1. Social Media Platforms - Social media platforms have an opportunity to innovate by addressing the increasing disinterest and boredom among users, by focusing on user experience, content curation, and privacy concerns.
2. Digital Advertising - As social media loses its appeal to users, there is an opportunity for disruptive innovation in digital advertising strategies and platforms that can capture users' attention in new ways.
3. Mobile App Development - With the decreasing interest in traditional social media platforms, there is potential for disruptive innovation in mobile app development, creating new platforms or experiences that offer a fresh approach to social networking.
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