Barnes & Noble is Serving Up a Three-Course Mother’s Day Brunch
Katherine Pendrill — April 25, 2018 — Lifestyle
References: eater & thedailymeal
If you're looking for a Mother's Day gift for your novel-loving mom, look no further than Barnes & Noble's new book store brunch menu. Reasonably priced with lots of boozy beverages to choose from, the new brunch offering from Barnes & Noble's is a great option for hungry bookworms.
Since 2016, Barnes & Noble has launched five full-service restaurants inside its stores. This year, those casual American eateries are offering a three-course brunch just ahead of Mother's Day. The book store brunch menu costs $35 per person and includes the choice of one non-alcoholic beverage. For the first course, diners can choose between hummus, guacamole, or Caesar salad starters. Entree options include braised short ribs, pasta jardinière, plancha-cooked salmon, or brick-cooked chicken. Finally, dessert options range from butterscotch pot de crème, to blackberry mousse napoleon.
With many retailers expanding their offerings to include food service, Barnes & Noble's new book store brunch option gives consumers a whole new reason to visit.
Image Credit: Barnes & Noble.
Since 2016, Barnes & Noble has launched five full-service restaurants inside its stores. This year, those casual American eateries are offering a three-course brunch just ahead of Mother's Day. The book store brunch menu costs $35 per person and includes the choice of one non-alcoholic beverage. For the first course, diners can choose between hummus, guacamole, or Caesar salad starters. Entree options include braised short ribs, pasta jardinière, plancha-cooked salmon, or brick-cooked chicken. Finally, dessert options range from butterscotch pot de crème, to blackberry mousse napoleon.
With many retailers expanding their offerings to include food service, Barnes & Noble's new book store brunch option gives consumers a whole new reason to visit.
Image Credit: Barnes & Noble.
Trend Themes
1. Expanding Retailer Food Service - Barnes & Noble's launch of a brunch menu adds to the trend of retailers expanding their offerings to include food service.
2. In-store Dining Experiences - The introduction of full-service restaurants within Barnes & Noble stores reflects the trend of providing customers with in-store dining experiences.
3. Novel-loving Mom Gifts - The book store brunch menu at Barnes & Noble presents a unique gift option for Mother's Day that combines a love for reading with a delicious dining experience.
Industry Implications
1. Retail - The expanding trend of retailers offering food service opportunities opens up new possibilities for disruption and innovation within the retail industry.
2. Hospitality - The introduction of in-store dining experiences in bookstores creates opportunities for disruption and innovation within the hospitality industry.
3. Publishing - The combination of books and brunch at Barnes & Noble presents an opportunity for disruption and innovation within the publishing industry by attracting a wider audience to bookstores.
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