This Limited Body Shop Body Butter Upcycles "Wonky" Bananas
Laura McQuarrie — July 23, 2019 — Fashion
References: thebodyshop & newbeauty
The Body Shop body butter products are made with a wide range of botanical ingredients and its newest, limited-edition creation makes the most of "wonky bananas." The Banana Nourishing Body Butter, along with the Banana Body Polish and the Banana Body Yogurt, helps to repurpose bananas that won't sell to the fruit industry due to their imperfect shape or size. The waste-reducing banana products all feature organic banana puree to deeply moisturize the skin and leave it looking and feeling both soft and smooth.
While The Body Shop released a range of banana-themed body care products just last year, this range boasts playful limited-edition packaging that emphasizes the inclusion of repurposed bananas. The base of the skin-nourishing product features shea butter.
While The Body Shop released a range of banana-themed body care products just last year, this range boasts playful limited-edition packaging that emphasizes the inclusion of repurposed bananas. The base of the skin-nourishing product features shea butter.
Trend Themes
1. Upcycled Body Products - Repurposing 'wonky' bananas to create body products presents an opportunity for brands to tap into the sustainable beauty trend.
2. Waste-reducing Skincare - Creating skincare products using imperfect fruits presents an opportunity for brands to reduce food waste and promote sustainability.
3. Limited-edition Packaging - Designing playful limited-edition packaging for repurposed banana products allows brands to captivate consumers and highlight the sustainable aspect.
Industry Implications
1. Beauty and Skincare - The beauty and skincare industry can leverage the trend of repurposed banana body products to attract eco-conscious consumers and promote sustainable practices.
2. Food and Beverage - The food and beverage industry can explore the opportunity of repurposing imperfect bananas for creating new products, reducing food waste, and expanding their offerings.
3. Packaging and Design - The packaging and design industry can support the trend of repurposed banana body products by creating innovative and eye-catching limited-edition packaging that aligns with sustainability.
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