This Set from Kosas is Perfect for Achieving a Sun Kissed Look
Ellen Smith — September 2, 2019 — Fashion
References: cultbeauty & hypebae
Summer coming to a close prompts numerous consumers to find other ways to appear sun kissed, and this new, highly pigmented blush and highlighter duo from Kosas makes this highly achievable, even throughout the winter months.
The product is called Blush Intensities and features a uniquely crafted formula that was designed with the specific intention of flattering any skin tone. The item arrives in two formulas -- cream and powder -- which offers a different application process to suit different peoples' needs. The blush was designed to add a pop of color to one's cheekbones, while the highlighter was carefully paired to make one's features stand out.
The item is available online and retails for $34 USD.
The product is called Blush Intensities and features a uniquely crafted formula that was designed with the specific intention of flattering any skin tone. The item arrives in two formulas -- cream and powder -- which offers a different application process to suit different peoples' needs. The blush was designed to add a pop of color to one's cheekbones, while the highlighter was carefully paired to make one's features stand out.
The item is available online and retails for $34 USD.
Trend Themes
1. Highly Pigmented Blush and Highlighter Duos - Disruptive innovation opportunity: Create long-lasting, multi-purpose blush and highlighter duos with highly pigmented formulas that cater to all skin tones.
2. Multi-formula Blush and Highlighter Sets - Disruptive innovation opportunity: Develop versatile blush and highlighter sets featuring both cream and powder formulas to provide options for different application preferences.
3. Year-round Sun-kissed Look - Disruptive innovation opportunity: Invent products that allow consumers to achieve a sun-kissed look throughout the year, regardless of season, using innovative formulas or application techniques.
Industry Implications
1. Cosmetics - Disruptive innovation opportunity: Introduce new blush and highlighter products that cater to diverse skin tones and preferences for a more inclusive cosmetic industry.
2. Online Retail - Disruptive innovation opportunity: Develop e-commerce platforms that offer an extensive range of blush and highlighter duos to meet the growing demand for versatile makeup options.
3. Beauty and Personal Care - Disruptive innovation opportunity: Create innovative blush and highlighter products that address the desire for a sun-kissed appearance year-round, capturing a larger market share within the beauty and personal care industry.
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