The Tim Hortons Blueberry Waffle Breakfast Sandwich is Savory
Michael Hemsworth — August 10, 2019 — Lifestyle
References: timhortons & chewboom
The Tim Hortons Blueberry Waffle Breakfast Sandwich is one of the latest menu items from the QSR brand that seeks to offer consumers a sweet, savory way to fuel up in the morning. The sandwich is a made with a pair of blueberry-infused waffles that are topped with a sausage patty, omelette-style egg and a slice of cheddar cheese. This creates a balanced flavor profile that will be appreciated by consumers seeking out a more artisanal option in place of traditional offerings.
The Tim Hortons Blueberry Waffle Breakfast Sandwich is a seasonal menu item that is only available at participating locations for a limited time. It has been announced alongside the return of the Maple Waffle Sandwich, which swaps the blueberries for sweet maple syrup in the waffle buns.
Image Credit: Tim Hortons
The Tim Hortons Blueberry Waffle Breakfast Sandwich is a seasonal menu item that is only available at participating locations for a limited time. It has been announced alongside the return of the Maple Waffle Sandwich, which swaps the blueberries for sweet maple syrup in the waffle buns.
Image Credit: Tim Hortons
Trend Themes
1. Breakfast-sandwich Innovation - As consumers seek more unique breakfast options, there is an opportunity for QSR brands to experiment with unconventional ingredients and preparations to create new breakfast sandwiches.
2. Limited-time Offerings - Limited-time food offerings can create excitement and interest among consumers, prompting them to visit QSR locations regularly to try new menu items.
3. Artisanal Fast Food - QSR brands can cater to consumers who seek higher quality, more unique ingredients and gourmet preparations of fast food staples by offering artisanal-style menu items, such as the blueberry waffle breakfast sandwich.
Industry Implications
1. Fast Food - QSR brands can differentiate themselves from competitors by offering unique, high-quality, and artisanal-style menu items for breakfast, lunch, and dinner.
2. Food and Beverages - The food and beverage industry can benefit from promoting limited-time offerings of unique and interesting food items to encourage consumer interest and repeat visits.
3. Breakfast Foods - As breakfast becomes a more important meal for consumers, there is an opportunity to innovate and offer more unique and artisanal breakfast options, such as the blueberry waffle breakfast sandwich.
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