Blue Bunny Debuts New Mini Bars and Soft Scoopables
Grace Mahas — March 28, 2023 — Lifestyle
References: bluebunny
Blue Bunny has launched two new products and two new flavors to their popular Twist Cones in time for Easter entertaining.
Mini Bars come in Vanilla Caramel Crunch, Strawberry Shortcake, and Chocolate Cookie Crunch flavors, offering a frozen dairy dessert with swirls and a crunchy coating. Soft Scoopables bring the boardwalk snack to the home freezer in multiple flavor options, including Vanilla, Chocolate, Cookies & Cream, Mint Chocolate Chip, and Strawberry. Meanwhile, Twist Cones are now available in two additional flavors, Salted Caramel Chocolate and Mint Chocolate, with frozen dairy dessert twisted throughout with ribbons of fudge or caramel and a bonus chocolaty bite at the bottom.
These new products are the perfect addition to any spring or summer celebration, offering a new spin on traditional frozen desserts.
Mini Bars come in Vanilla Caramel Crunch, Strawberry Shortcake, and Chocolate Cookie Crunch flavors, offering a frozen dairy dessert with swirls and a crunchy coating. Soft Scoopables bring the boardwalk snack to the home freezer in multiple flavor options, including Vanilla, Chocolate, Cookies & Cream, Mint Chocolate Chip, and Strawberry. Meanwhile, Twist Cones are now available in two additional flavors, Salted Caramel Chocolate and Mint Chocolate, with frozen dairy dessert twisted throughout with ribbons of fudge or caramel and a bonus chocolaty bite at the bottom.
These new products are the perfect addition to any spring or summer celebration, offering a new spin on traditional frozen desserts.
Trend Themes
1. Mini Bars Frozen Treats - The creation of newer flavors or combinations for mini bars brings an opportunity to disrupt the pre-existing market.
2. Soft Scoopables Snacks - There is a disruptive innovation opportunity in creating healthier soft scoopables snack options.
3. Twist Cones Desserts - Incorporating seasonal fruits and exotic toppings could be a disruptive innovation opportunity to old-fashioned Twist Cones.
Industry Implications
1. Food and Beverage - Food and beverage companies can experiment with flavors and formats to create innovative products in the market.
2. Retail - Retail companies can leverage these new products and flavors to attract customers and boost their sales.
3. Hospitality - Hotels, restaurants and cafes can feature these new products and flavors in their menu as part of seasonal or festive promotions.
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