The Bjorg Jewellery 2012 Collection is Made for the Modern Nomad
Meghan Young — December 2, 2011 — Fashion
References: bjorgjewellery & lifelounge.au
There is something mythical about the Bjorg Jewellery 2012 catalog and collection. It stars models made to look like medieval priestesses, though there is definitely a futuristic element to actual jewelry designs themselves. A great companion to the jewelry design house’s last 2011 collection, the Bjorg Jewellery 2012 collection also seems made for the modern nomad.
According to the designer, Bjørg Nordli-Mathisen, the Bjorg Jewellery 2012 collection combines “fragile and organic structures with an aesthetic influenced by futurism and geometry [and]... sets to blend ancient tales with modern mythologies of sci-fi and their futuristic imagery; invoking concepts like time travel, parallel universes and space distortion.” Using materials such as sterling silver, 18k gold plating, uncut diamonds, crystals, feathers and horsehair, Nordli-Mathisen manages to encompass these ideas seamlessly into each of her pieces.
According to the designer, Bjørg Nordli-Mathisen, the Bjorg Jewellery 2012 collection combines “fragile and organic structures with an aesthetic influenced by futurism and geometry [and]... sets to blend ancient tales with modern mythologies of sci-fi and their futuristic imagery; invoking concepts like time travel, parallel universes and space distortion.” Using materials such as sterling silver, 18k gold plating, uncut diamonds, crystals, feathers and horsehair, Nordli-Mathisen manages to encompass these ideas seamlessly into each of her pieces.
Trend Themes
1. Mythical-inspired Jewelry - Using ancient tales and modern mythologies to create futuristic jewelry designs.
2. Organic-futurism Blends - Combining delicate organic structures with futuristic and geometric aesthetics.
3. Modern Nomad Accessories - Designing jewelry that is portable and versatile for the modern traveler.
Industry Implications
1. Fashion and Jewelry Retail - Creating a unique line of jewelry for people interested in combining ancient and futuristic designs.
2. Sci-fi and Fantasy Merchandise - Offering a line of jewelry inspired by space, time travel, and parallel universes for science fiction enthusiasts.
3. Luxury Fashion - Catering to people who value high-end fashion with unique designs using precious stones and metals.
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