'Two Create' Makes the Birmingham Young Persons Unit Hip and Livable
Meghan Young — July 15, 2011 — Art & Design
References: twocreate & fastcodesign
The Birmingham Young Persons Unit, which cares for teenage cancer patients, has undergone a modern makeover. If you were to ever visit this wing of the Birmingham hospital, you probably won't even recognize it for what it actually is. Instead, you will find yourself looking for the front desk in order to book a room for yourself.
Designed by Two Create, the Birmingham Young Persons Unit looks more like a boutique hotel than a hospital. Considering that these young cancer patients often spend months at a time in these facilities, it is only natural that they should look like an inn of sorts. Hip and colorful, the spaces are more inviting and possibly even therapeutic.
Designed by Two Create, the Birmingham Young Persons Unit looks more like a boutique hotel than a hospital. Considering that these young cancer patients often spend months at a time in these facilities, it is only natural that they should look like an inn of sorts. Hip and colorful, the spaces are more inviting and possibly even therapeutic.
Trend Themes
1. Hospitality-themed Healthcare Design - The trend towards creating aesthetically pleasing healthcare facilities with a hospitality theme will continue to rise, presenting opportunities for innovative healthcare design companies.
2. Patient Comfort Innovations - As seen in the Young Persons Unit in Birmingham, there is a growing demand for patient comfort innovations to be incorporated in healthcare facilities, presenting an opportunity for innovative healthcare companies.
3. Health and Wellness Tourism - Medical tourism is evolving into health and wellness tourism and healthcare providers can tap into this opportunity by creating boutique hotels-like facilities that cater to people seeking medical treatments and rest coupled with relaxation and wellness activities.
Industry Implications
1. Interior Design - Interior design companies can explore the trend towards creating healthcare facilities with a hospitality theme, offering innovative design solutions for modern healthcare facilities.
2. Healthcare - Healthcare providers can invest in developing healthcare facilities that incorporate patient comfort innovations, improving the overall patient experience and possibly leading to better health outcomes.
3. Tourism and Hospitality - The healthcare industry can collaborate with the tourism and hospitality industry to cater to the growing demand for health and wellness tourism, creating urban and rural boutique hotels-like facilities that offer medical treatments coupled with relaxation and wellness activities.
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