Bill Gates Releases Mosquitoes at Ted2009 to Make the Rich Care About Malaria
Marissa Brassfield — February 5, 2009 — Pop Culture
References: conferences.ted & valleywag.gawker
At the TED2009 conference today, Bill Gates shocked attendees by releasing a jar of malaria-free mosquitoes into the audience, announcing, “Not only poor people should experience this.”
The ‘this’ to which Gates referred is malaria. It’s a cause he and his wife have fought against through the Bill and Melinda Gates Foundation. And apparently, Gates didn’t feel the audience took malaria seriously enough.
Now there’s an attention-grabbing icebreaker to wake up attendees who have been live-blogging TED2009 all afternoon! Valleywag was alerted to the bug infestation through a tweet from Facebook manager Dave Morin. Stay tuned for video of Bill Gates’ dramatic mosquito release.
The ‘this’ to which Gates referred is malaria. It’s a cause he and his wife have fought against through the Bill and Melinda Gates Foundation. And apparently, Gates didn’t feel the audience took malaria seriously enough.
Now there’s an attention-grabbing icebreaker to wake up attendees who have been live-blogging TED2009 all afternoon! Valleywag was alerted to the bug infestation through a tweet from Facebook manager Dave Morin. Stay tuned for video of Bill Gates’ dramatic mosquito release.
Trend Themes
1. Malaria Awareness - Disruptive innovation opportunities exist in raising awareness about malaria and its impact on both rich and poor populations through attention-grabbing tactics.
2. Philanthropy Initiatives - Disruptive innovation opportunities exist in creating innovative philanthropic initiatives to combat malaria and other global health issues.
3. Public Health Campaigns - Disruptive innovation opportunities exist in developing creative and impactful public health campaigns to educate the public on diseases like malaria and inspire action.
Industry Implications
1. Nonprofit Organizations - Disruptive innovation opportunities exist for nonprofit organizations in implementing innovative strategies to raise awareness and combat malaria.
2. Technology - Disruptive innovation opportunities exist in utilizing technology to develop new and effective tools for combating malaria and improving public health.
3. Event Planning - Disruptive innovation opportunities exist for event planning companies to incorporate attention-grabbing elements, like Bill Gates' mosquito release, to engage audiences and create memorable experiences.
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