'Brew: Better Coffee At Home' is Packed with Tips and Tricks
Michael Hemsworth — December 14, 2017 — Lifestyle
The growth of coffee culture has many consumers looking to craft their own artisan java drinks from home, so 'Brew: Better Coffee At Home' looks to instruct them from the ground up. Written by Brian Jones, the book focuses on the very basics of coffee to ensure that brewers know the essentials before progressing onto signature techniques.
The publication offers tips and tricks for things like the best slow brewing technique, to where you can buy the best beans. Additionally, the book is also packed with a series of recipes for turning your freshly brewed or old java into coffee-based drinks.
The 'Brew: Better Coffee At Home' book comes as a foolproof way for coffee lovers to start making their own drinks from home rather than heading for the cafe whenever a craving for caffeine strikes.
The publication offers tips and tricks for things like the best slow brewing technique, to where you can buy the best beans. Additionally, the book is also packed with a series of recipes for turning your freshly brewed or old java into coffee-based drinks.
The 'Brew: Better Coffee At Home' book comes as a foolproof way for coffee lovers to start making their own drinks from home rather than heading for the cafe whenever a craving for caffeine strikes.
Trend Themes
1. Home Brewing - The rise of instructional coffee culture books presents an opportunity for innovative home brewing techniques and equipment.
2. Artisan Coffee - There is a disruptive innovation opportunity for artisan coffee shops to cater to the growing number of home brewers who want to learn more about the craft.
3. Coffee-based Drinks - Instructional coffee culture books that focus on recipes for coffee-based drinks provide an opportunity for cafes to expand their menu offerings and attract new customers.
Industry Implications
1. Coffee Equipment - Coffee equipment manufacturers can capitalize on the demand for instructional books by creating innovative brewing tools and accessories.
2. Publishing - The rise of instructional coffee culture books creates a market opportunity for publishers to produce and distribute more educational materials on coffee brewing.
3. Cafes and Restaurants - Cafes and restaurants can offer workshops or classes to teach home brewers how to make specialty coffee drinks, turning their expertise into an additional revenue stream.
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