The Distinctively Peculiar Work of Ben Goossens
Armida Ascano — September 25, 2010 — Art & Design
Ben Goossens is a former advertising art director and an extreme surrealist photographer. His acquired skill with photo editing has given him the ability to add fantastical elements to real photos that he takes himself.
Armed with a massive imagination, Ben Goossens creates inventive works that spark curiosity. His portfolio ranges from portraiture to product shots to the peculiar and breathtaking photographs featured here.
Implications - Dream ads are compelling to consumers because they stand out from the pack. By considering experiences that are detached for the quotidian, companies can leverage an opportunity for a deeper connection with their customers. Companies might also use futuristic ads to serve the same purpose.
Armed with a massive imagination, Ben Goossens creates inventive works that spark curiosity. His portfolio ranges from portraiture to product shots to the peculiar and breathtaking photographs featured here.
Implications - Dream ads are compelling to consumers because they stand out from the pack. By considering experiences that are detached for the quotidian, companies can leverage an opportunity for a deeper connection with their customers. Companies might also use futuristic ads to serve the same purpose.
Trend Themes
1. Dream Advertising - Creating compelling ads that stand out by incorporating surreal and fantastical elements.
2. Deeper Customer Connection - Leveraging opportunities for a deeper connection with customers through unique and unconventional experiences.
3. Futuristic Advertising - Utilizing futuristic ads to captivate and engage customers.
Industry Implications
1. Advertising - Exploring new ways to create captivating and surreal advertising campaigns.
2. Photography - Incorporating surreal and fantastical elements into photography to create unique and curious works.
3. Art - Encouraging artists to embrace surrealism and create distinctive and thought-provoking pieces.
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