The 'Beebnb' Functions as a Juice Container and Bee Keeping Space
Mishal Omar — September 13, 2016 — Eco
References: bbdo & packagingoftheworld
The 'Beebnb' references brand 'Airbnb' in its name due to the fact that it is marketed as a sort of hotel for bees.
The unique contraption is sold along with a six pack of natural juices that were made with fresh fruit. Rather than being required to throw the boxes away after they are no longer used to hold the bottles, the Beebnb box has another function. Users can simply cut up wide straws, stack them in the boxes and hang them up outside -- with the resulting contraption functioning as a bee home that resembles the ones they make for themselves.
The Beebnb is a small but important project as bee populations around the world continue to dwindle. The product empowers individuals to do their part in helping to prevent the loss of bees, as the consequences for such an event would be catastrophic for humankind.
The unique contraption is sold along with a six pack of natural juices that were made with fresh fruit. Rather than being required to throw the boxes away after they are no longer used to hold the bottles, the Beebnb box has another function. Users can simply cut up wide straws, stack them in the boxes and hang them up outside -- with the resulting contraption functioning as a bee home that resembles the ones they make for themselves.
The Beebnb is a small but important project as bee populations around the world continue to dwindle. The product empowers individuals to do their part in helping to prevent the loss of bees, as the consequences for such an event would be catastrophic for humankind.
Trend Themes
1. DIY Beekeeping - The Beebnb demonstrates the trend of individuals creating their own bee sanctuaries to help preserve dwindling bee populations.
2. Sustainable Packaging - The Beebnb showcases the trend of products being designed to have a secondary purpose, reducing waste and promoting sustainability.
3. Eco-friendly Products - The Beebnb is an innovative example of a product that is environmentally friendly, appealing to consumers who are interested in reducing their impact on the planet.
Industry Implications
1. Food and Beverage - Food and beverage companies have an opportunity to incorporate sustainable packaging and eco-friendly products into their offerings, appealing to environmentally conscious consumers.
2. Agriculture - Agricultural businesses can explore opportunities to promote bee conservation and beekeeping as a sustainable practice, potentially incorporating products like the Beebnb into their operations.
3. Diy/home Improvement - DIY and home improvement companies can tap into the trend of individuals creating their own bee sanctuaries by offering beekeeping kits, sustainable materials, and educational resources on bee conservation.
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