BLOC Hotels' Bed on an Airplane Prank is Still Just a Dream
Laura McQuarrie — April 1, 2015 — Unique
References: prexamples & blochotels
Although many weary travelers have already fallen in love with the idea of a bed on an airplane, the All-Bed Airline is unfortunately just an April Fool's Day hoax from BLOC Hotels. Dubbed BLOC Airlines, this mock travel concept images a large airliner with ample room for passengers to spread out and sleep for a cost of just £45 per pod. Despite having a launch date set for 2016, you can be sure that the only place that you'll get to ride with this airline is in your dreams.
As outrageous as it may seem to have an airplane that's filled with only beds, it's no joke that the travel industry is actually leaning towards creating more comfortable spaces for passengers. In some cases, airlines luxury suites are even comparable in size to some small apartments.
As outrageous as it may seem to have an airplane that's filled with only beds, it's no joke that the travel industry is actually leaning towards creating more comfortable spaces for passengers. In some cases, airlines luxury suites are even comparable in size to some small apartments.
Trend Themes
1. Comfortable Air Travel - The trend towards more comfortable air travel opens up opportunities for airlines and travel companies to create innovative and comfortable spaces for passengers.
2. Creative Marketing Strategies - The All-Bed Airline hoax by BLOC Hotels shows the creative and humorous marketing strategies that can be utilized in the travel industry to promote new ideas and concepts.
3. April Fools Day Hoaxes - The trend of April Fools Day hoaxes demonstrates playful and novel ways for companies to create publicity and buzz around their brand and offerings.
Industry Implications
1. Airline Industry - The trend towards more comfortable air travel creates opportunities for airlines to differentiate themselves by offering unique and comfortable spaces for passengers, thus disrupting the airline industry.
2. Travel Industry - As the desire for more comfortable air travel grows, the travel industry has the potential to create innovative and comfortable spaces not just in the air, but also in hotels, resorts, and other travel destinations.
3. Marketing Industry - The All-Bed Airline hoax by BLOC Hotels demonstrates the playful and creative marketing strategies that can be utilized to generate buzz and attention for brands within the travel industry and beyond.
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