Benefit Cosmetics Developed Clever and Practical Beauty Kiosks
Kristina Marković — January 6, 2014 — Tech
References: refinery29
Beauty Kiosks, or rather vending machines installed in 10 airports (25 expected) across the U.S. by Benefit Cosmetics Company, are changing the cosmetics industry. A practical alternative, Benefit Beauty Kiosks are stocked with 30 of the brand’s most popular products.
If the concept wasn’t clever enough, the “kiosk” is shaped like a glam vintage pink bus, with a touch screen to boot, where users can browse products and quick beauty tips. For those of us who are forgetful packers or simply cursed with puffy raccoon eyes after long hours in a plane, Benefit Beauty Kiosk is a gift from the makeup gods for that much needed post-flight touch up!
Cupcake vending machines are pretty impressive, but vending machines that can make you go from airport drab to fab are too perfect!
If the concept wasn’t clever enough, the “kiosk” is shaped like a glam vintage pink bus, with a touch screen to boot, where users can browse products and quick beauty tips. For those of us who are forgetful packers or simply cursed with puffy raccoon eyes after long hours in a plane, Benefit Beauty Kiosk is a gift from the makeup gods for that much needed post-flight touch up!
Cupcake vending machines are pretty impressive, but vending machines that can make you go from airport drab to fab are too perfect!
Trend Themes
1. Airport Beauty Kiosks - Benefit Cosmetics' introduction of airport beauty kiosks stocked with their most popular products is changing the cosmetics industry through convenient accessibility.
2. Vending Machine Beauty Products - Benefit Cosmetics' installation of vending machines stocked with beauty products is a disruptive innovation opportunity within the convenience industry.
3. Interactive Touch Screen Kiosks - The interactive touch screen kiosks featured in Benefit Cosmetics' beauty kiosks at airports is a disruptive opportunity within both the cosmetics and technology industries.
Industry Implications
1. Cosmetics Industry - Benefit Cosmetics' introduction of beauty kiosks at airports is a disruptive innovation opportunity within the cosmetics industry.
2. Convenience Industry - Benefit Cosmetics' installation of vending machines stocked with beauty products is a disruptive innovation opportunity within the convenience industry.
3. Technology Industry - The interactive touch screen technology featured in Benefit Cosmetics' beauty kiosks at airports is a disruptive innovation opportunity within both the cosmetics and technology industries.
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