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Postbiotic Skincare Balms

The USANA Celavive's Postbiotic Barrier Balm Visibly Restores Dry Skin

— May 24, 2024 — Fashion
The USANA Celavive Postbiotic Barrier Balm is an ultra-hydrating cream with a balm-like finish that supports dry and problematic skin with postbiotic Lactobacillus Ferment, cupuacu butter, borage oil, a botanical blend and five ceramides. This balm for comfortable, well-balanced skin works in harmony with the moisture barrier and as the brand describes, "acts like a second skin to seal in hydration, and helps visibly restore moisture levels."

The rise of probiotic skincare has led consumers to embrace postbiotic skincare solutions as well, driven by a desire to enhance skin health by balancing the microbiome and leverage beneficial bacteria by-products. Made with sensitive skin in mind, this balm is free from fragrance, parabens, gluten and skin allergens.

The USANA Celavive Postbiotic Barrier Balm was awarded a spot on BELLA magazine's 2024 Best in Skincare list.
Trend Themes
1. Microbiome Skincare - An increasing number of skincare products now focus on enhancing the skin's microbiome for better skin health and resilience.
2. Postbiotic Beauty Products - As consumers become more knowledgeable about skincare, postbiotic formulations are gaining traction for their ability to support and augment the moisture barrier function.
3. Sensitive Skin Solutions - The market for skincare solutions tailored for sensitive skin is expanding, with products free from common irritants like parabens and fragrances becoming more popular.
Industry Implications
1. Skincare Industry - The skincare industry sees a growing demand for innovative products that cater to the skin's microbiome and overall health.
2. Natural Beauty Products - The natural beauty products industry is booming as consumers prefer formulations that are free from harsh chemicals and allergens.
3. Dermatological Solutions - Investment in dermatological solutions is increasing as effective treatments for dry and problematic skin gain recognition and awards.
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